BTA2023 AWARD-WINNING PRODUCTS ANNOUNCED!

Creative Pocket releases "memorico", a parenting media to make your first day a special memory

From the Editor

There are a lot of media including BabyTech.jp that deals with childcare information. Among them, "memorico", released by CreativePocket, is going to provide information to support the "firsts" that happen every day in child raising. Let's take a look at the release.

- Below is the content from the press release--

We are pleased to announce the release of "memorico" (CreativePocket K.K., Nishi-Shinjuku, Shinjuku-ku, Tokyo, CEO Shinya Fukuda), which delivers ideas to make everyday childcare a special memory.
This media aims to support the many "firsts" that come after the birth of a baby and to solve the problems of mothers and fathers by providing useful information for households raising children.

https://memorico.jp/

We want to make sure that the many first days after birth are not just a day of "troubles and difficulties", but also a day of "achievements and accomplishments" for both mothers and fathers.

When raising a child for the first time, there are many things you may not understand, from changing nappies and giving a bath to making baby food.
"I don't know why my baby is crying", "I suddenly fell ill and I don't know the cause immediately", and so on. You may find yourself rushing through the process, feeling "troubled and difficult".

But for babies and mums and dads, each day's 'firsts' are once-in-a-lifetime anniversaries.
Every day, babies grow and develop, and mums and dads grow with them.

We want to make every day a memorial day of "I could do it, I did it", a time for babies, mothers and fathers to grow as a family.
It is with this in mind that we have launched this media.
We will deliver not only useful information that can solve various issues of child-rearing, but also a lot of ideas to make your daily child-rearing more fulfilling!

Parenting media "memorico".

Logo concept
The "co" in memorico was inspired by the image of a baby in the arms and the eternal mark "∞".
Raising a child for the first time, there are many events that can only happen during this period in a lifetime.

The name of the site is a play on the word "∞", which means "infinity".

The letters are rounded at the start and end of each letter to give a gentle impression and to be consistent with the "co" symbol.

CreativePocket Inc. is targeting the child-rearing generation with the following questions:
- Common concerns of mothers and fathers when raising children for the first time
- How to spend special days such as baby celebrations and events
・How to communicate with family members in modern child-rearing
We will conduct our own research and create original content to meet the real needs of our readers.

We conducted a survey for mothers and fathers raising children.

Mothers and fathers within 5 years of the birth of their first child

Questionnaire on celebrations for babies
When asked about celebrations for babies (0-1 years old), "Which event do you think was worth doing? Nearly 90% of respondents answered "first meal ". This was followed by 'Omiya-mairi', 'Hatsu-birth', 'Hatsu-sekku' and 'Ichimusumochi', which more than half of the respondents said were worthwhile.

Questionnaire on baby's first "anniversary"
"What was your most memorable experience on your baby's first "anniversary"? Nearly 80% of the respondents answered that it was " turning over for the first time".
followed by "standing up for the first time" and "walking for the first time", which more than half of the respondents said were memorable.

The question "What was the most memorable event? 33.5% of respondents said that "being able to turn over for the first time" was the most memorable.

In addition to the above questionnaires, we also asked you to give us your detailed stories in free answers.
"memorico" will focus on producing original and high quality contents, such as interviews with experts in pregnancy, childbirth and childcare, and joint projects with companies that provide childcare services, as well as articles based on the actual experiences of mothers and fathers raising children. We will also focus on producing original, high-quality content.

About CreativePocket Ltd.

CreativePocket Inc. is a start-up company established on May 12, 2020 with the business concept of "Bringing Excitement and Innovation to Manufacturing".
We are mainly engaged in digital marketing support business, and as our own D2C business, we are developing our own products for babies in their first crawling stage. We will continue to work on new services and products for child-rearing households.


CreativePocket Inc.
https://creative-pocket.co.jp/
BP Building 3F-1, 7-22-3 Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-0023 Japan
tel:090-5347-6993
s fukuda@creativepocket.jp
Shinya Fukuda