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Will it be difficult to commercialize smart masks?

I saw the press release here, and it occurred to me.

MAMA MASK" DEVELOPED IN COLLABORATION WITH WORKING MOTHERS WITH BABY IN MIND, RELEASED ON JANUARY 25, 2018

MAMA MASK Product Overview
Product name: "MAMA MASK
Price: 540 yen (tax included) Size: 90mm x 145mm
Number of sheets: 3 sheets per set
Characteristics: 1. High antibacterial properties achieved by the industry's first three-kind mixture
    2. Gentle to the skin by using natural cotton in the mouth layer
    3. No unpleasant mask odor even after wearing for a long time.
    4.Easy to breathe even though it is thick
5.MADE IN JAPAN
BFE (antibacterial effect) 99.9%.
    7.PM2.5 compatible
    8.V-shaped cut for a clean appearance
    9. Anti-fogging effect on glasses

Masks have many different needs, don't they? Some are for hay fever, some are for moms, and the big one is a big mask for dust control. The idea of turning a mask into an IoT device is simple and likely. I quickly googled "mask IoT" and found the following article.

HEXA, an IoT mask that blocks PM2.5, looks good

THE BIGGEST THING HEXA HAS GOING FOR IT IS ITS DEDICATED APP.

The app also displays the current state of exhalation, air quality data for each location, and the breathing of registered members. It's an attempt to build up big data about breathing.

If it is possible to perform respiratory function tests, including lung tests, by monitoring breathing, I feel that it could be used as an attempt to manage the health of employees at sites such as ironworks, which are prone to generating dust that is not friendly to the human body (sorry for the term).

I'm staring at the idea of protecting the air around us and the measures that will be taken, which will be accelerated by the spread of IoT devices. I will continue to watch the trends.