BTA2023 AWARD-WINNING PRODUCTS ANNOUNCED!

First Ascent Enhances BabyCare Plus for Business Lineup. Offering the opportunity to obtain baby products at a discount.

- Below is the content from the press release--

BabyCare Plus for Business is now more affordable.

(Chuo-ku, Tokyo; President: Banyuki Hattori; hereafter "the Company") announced today that it has enhanced its "BabyCare Plus for Business" childcare support service for businesses by offering product discount coupons for savings on baby products to employees of companies with which it has contracts.

Baby Care Plus for Business" is a corporate service that supports working parents so that they can face child-rearing with peace of mind. We are pleased to announce the addition of discount coupons for baby items as a special offer to employees of our corporate clients. We would like to further support working parents by offering special discounts on baby products, which are essential for child-rearing.

About the product discount coupons to be offered
Three coupons that can be used at the official Combi brand store (website: https: //www.combi.co.jp/store/ ), depending on the amount of your purchase.

About BabyCare Plus for Business
BabyCare Plus for Business provides four services: (1) rental of ainenne, (2) provision of licenses to view BabyCare Plus, (3) childcare preparation seminars, and (4) communication support for balancing work and childcare. (4) Communication support for balancing work and childcare.

■Expected effects when companies introduce
"BabyTech" and "expert advice" services can help households with children to balance childcare and work, which may contribute to higher employee satisfaction, a greater sense of belonging to the organization, and improved employee performance.

Specifically, the following results have been achieved by AINENNE, which has already conducted demonstration tests.

  1. Reduced parental stress.
  2. Improved self-efficacy for child care
  3. Baby's sleep rhythm is regulated and parents have more time to sleep

*The above is the result of using AINENNE for more than 1 month compared to those who did not use it.
*The system has also been introduced in the "Baby Tech Utilization Demonstration Experiment" led by the Ministry of Economy, Trade and Industry from January to March 2022.

■ Service features (1) What ainenne can do.

  • LIGHT ALARM: LED LIGHTS IMITATING THE MORNING SUN HELP TO CREATE A RHYTHM IN YOUR LIFE.
  • Crying analysis: inferring baby's emotions from crying.
  • Bed light: bed light with blue light cut out to disturb sleep.
  • White noise: white noise to reduce noise.
  • RECOMMENDED WAKE-UP TIME DISPLAY: AI SUGGESTS RECOMMENDED WAKE-UP TIMES.
  • App linkage: record and visualise your daily rhythm with the app.

■ Service features (2) What Babycare Plus can do.

  • Implementation of expert-led introduction seminars.
  • Short videos on childcare supervised by experts can be viewed (*1).
  • 'CHILDCARE CLASSES AT HOME ANYTIME, ANYWHERE' YOU CAN VIEW CHILDCARE SEMINARS (*2) BY EXPERTS AND ASK QUESTIONS DIRECTLY IF YOU PARTICIPATE LIVE. ARCHIVED VIEWING IS AVAILABLE EVEN IF YOU CANNOT WATCH IN REAL TIME.
  • IF THE TARGET EMPLOYEE USES THE SERVICE, ALL LINKED IDS WILL BE ABLE TO USE THE SERVICE BY LINKING IDS. PLEASE MAKE USE OF THIS SERVICE TOGETHER WITH YOUR EMPLOYEES' FAMILY MEMBERS, GRANDPARENTS, ETC.
  • IDs can be used in common with the childcare record application 'Papatto Ikko' and the IoT device 'ainenne'.

*1: Short video content on childcare will be added as needed.
*2: Regular monthly childcare seminars by experts will be held, and archived content will be added as needed.

■Service Features (3) Ability to conduct childcare preparation seminars

  • Conducted seminars to raise awareness of childcare and help create a more comfortable workplace.
  • Provides information on the actual status of childcare, the benefits of engaging in childcare, and issues that need to be addressed in an era when childcare leave is becoming more accessible.
  • Providing information on procedures for applying for maternity leave, benefits, etc.

■Service Features (4) Ability to provide communication support

  • Increased opportunities for employees to communicate their own parenting and receive ideas about parenting from those around them, and support for mutual understanding among employees.
  • Providing support tools to facilitate communication among family members and between supervisors and subordinates
  • Providing operational support for internal communities to facilitate communication among employees

Company Profile
Company Name: First Ascent Co.
Representative: Tomoyuki Hattori, Representative Director
Established: October 2012
Location: 2F Sagami Building, 7-13-6 Ginza, Chuo-ku, Tokyo
Business: "babycare+" childcare support service, "babycare+" childcare support service, "babycare+ for Business" childcare support application Providing parenting support application "Papatto Ikkoiku @ Baby Notebook", bed light "ainenne", and corporate parenting support service "babycare+ for Business"
Corporate: https://first-ascent.jp
babycare-plus: https://babycare-plus.com/contents/lp.html
Baby Care Plus for Business: https://babycare-plus.com/contents/business.html
Papatto Childcare: https://papaikuji. info
ainenne: https://ainenne.com
ainenne rental: https://babycare-plus.com/contents/ainenne/rental.html

■ For inquiries regarding this matter, please contact
Company name: First Ascent Corporation
Head office address: 2F Sagami Building, 7-13-6 Ginza, Chuo-ku, Tokyo
Established: October 2012
URL: http://first-ascent.jp
E-mail: info@first-ascent.jp