- The following is content from the press release -
(Head office: Chuo-ku, Osaka), a provider of products, information, and services related to pregnancy, childbirth, and child-rearing, has been awarded a prize for contributing to the creation of a sustainable society, and for developing products and services that support women and promote their activities.We received the "HAPPY WOMAN AWARD 2022 for SDGs" in the corporate category.
Celebrating its 90th anniversary in 2022, Akachan Honpo has witnessed many pregnancies, births, and child rearing. The environment surrounding "life with a baby" is fraught with many challenges. As a company that provides comprehensive support for child-rearing, we aim to realize a society where people can have and raise children with peace of mind by gaining a thorough understanding of "life with a baby" and solving social issues that can be seen from this understanding. We are pleased to announce that one of our initiatives, "with akachanhonpo," has received an award in the corporate category.
Corporate Sector Award Winner "with akachanhonpo" Co-creation Initiatives
with akachanhonpo" concept
By "working together" with various people and companies, we aim to solve issues and problems related to pregnancy, childbirth, and child rearing that we cannot solve on our own.
We aim to realize a society where anyone, anytime, anywhere can have and raise children with peace of mind.
Since November 2021, we have been working together across business domains, regardless of different industries or company sizes, with the aim of co-creating new value.
For example, we will offer solutions to various issues that have entered our daily lives, such as "mind and body," "food," "technology," "interaction," and "memories. New initiatives and information updates will be posted on the official Akachan Honpo website as they become available.
with akachanhonpo.
Available on the official Akachanhonpo website
http://www.akachan.jp/with_akachanhonpo
Example of "with akachanhonpo" initiative
With Midwife, led by a midwife, and
New experience value that has never been seen before.
This is one of the initiatives by Akachan Honpo, together with midwives who are experts in child-rearing, to provide the best information for every day with a baby and for every day when you want to have a baby. For example, we will distribute professional video content supervised by midwives, and create communication opportunities for anyone to easily make contact with midwives on Twitter [with babylife], providing a new value-added experience where you can easily learn about pregnancy, childbirth, and child-rearing and have your concerns addressed at any time. We will continue to provide a new value-added experience where anyone can easily learn about pregnancy, childbirth, and childcare and relieve anxiety.
Oisix, a food professional, and Akachan Honpo, a company that knows all about life with babies, work together to solve social issues related to food.
We have started to consider collaborating with Oisix to solve such food-related problems as thinking about daily menus, procuring and cooking ingredients, and preparing baby food. We will support moms and dads who are busy with childcare and work, but still want to eat delicious food.
We want people to enjoy family meals with a smile on their face.
Technology in Parenting,
Making life with a baby smile more.
We believe that by proposing new approaches to solving the problems and anxieties of child-rearing with the help of technology, family life, including child-rearing, will become more convenient, more enjoyable, and richer.
Together with Papa Smile, which promotes BabyTech®, Akachan Honpo will provide opportunities for those involved in child-rearing to experience BabyTech® firsthand. We are challenging "new child-rearing" with our eyes on the future.
Baby Bookstore is based on the concept of "with akachanhonpo",
We aim to solve social issues.
HAPPY WOMAN AWARD 2022 for SDGs" / International Women's Day Award Ceremony
March 8, 2022 (Tuesday) Award Ceremony to be held
The United Nations has designated March 8 as International Women's Day to address issues of sustainability, gender equality, and women's empowerment.
The HAPPY WOMAN Executive Committee holds the HAPPY WOMAN FESTA on this International Women's Day to provide a place to learn and realize a gender equal society where all people can live happily. The committee presents corporate sector awards and other prizes to companies that have contributed to the promotion of women's activities in the course of the event.
As a platinum sponsor of BTAJ2021, Akachan Honpo, a company that provides comprehensive support for child-rearing, is working to realize a society where people can have and raise children with peace of mind by solving social issues that can be seen from the perspective of "life with babies. One of these initiatives, "with akachanhonpo," has received the "HAPPY WOMAN AWARD 2022 for SDGs" in the corporate category, which is given to companies that contribute to the creation of a sustainable society, develop products and services that support women and promote their success in the world, and contribute to their further success. The award is given to companies that have contributed to the development and promotion of products and services that support women and their success.
We at Papa Smile are with you in the "with BabyTech" initiative.
Let's take a look at the details from the press release.