Human Starchild Visualizes Kira Kira Clean Activities and Promotes Community Contribution Activities
- The following is content from the press release -
(Head office: Yokohama; Representative Director: Yuzato Kawashita; hereinafter "the Company"), a subsidiary of Human Academy, Inc. that operates a childcare business, has introduced Pilika, a social networking service for picking up trash. This is the first such initiative* for a licensed childcare center in Yokohama City. We will continue to contribute to the local community and promote SDGs initiatives through visualization of Kira Kira Clean activities, in which we clean up the parks that are usually used by the children together with the children.
note (supplementary information) symbolBased on research by Pilika Corporation.2023counter for years (following a number in the hito-futa-mi counting system)9month
Key Points of the Case
- Introducing Pilika, the first litter pickup social networking site to participate in an approved childcare center.
- Visualizing Kira Kira Clean activities to further contribute to the community and promote SDGs initiatives
- Contributed to cleanup activities conducted by eight cities in Kanagawa Prefecture, including Yokohama and Kawasaki
Outline of this case
In order to foster a sense of "being a member of the community" and "caring for a clean and litter-free earth," we have been conducting the "Kira Kira Clean Activity" since November 2022 as part of our community contribution activities, in which we clean up the parks that our preschool children usually use. During the period from November 2022 to March 2023, the "Kira Kira Clean Activity" was held a total of 13 times, and the children have grown to have an awareness of contributing to the local community.
In response to this, we have introduced "Pilika," a social networking service for litter pickup, the first of its kind for licensed childcare centers in Yokohama City, to make our activities visible by posting "Kira Kira Clean Activities" so that children can feel more involved in contributing to the local community. Through the "Kira Kira Clean Activity," we will continue to contribute to the local community and promote SDGs initiatives.
Garbage pickup SNS "Pilika
A social networking application that allows users to easily record, tally, and transmit the amount and location of litter picked up. released in 2011, a total of 300 million pieces of litter have now been picked up from 121 countries and regions (as of August 18, 2023).
- Garbage pickup SNS "Pilika https://corp.pirika.org/service/pirika/
Cleanup activities conducted by eight cities in Kanagawa Prefecture, including Yokohama and Kawasaki
This is a cleanup and educational activity conducted in cooperation with eight neighboring cities* to reduce marine plastic waste.
Yokohama, Kawasaki, Yokosuka, Kamakura, Fujisawa, Zushi, Yamato, Machida
- Yokohama City Presentation ⇒⇒. https://www.city.yokohama.lg.jp/city-info/koho-kocho/press/seisaku/2023/0510_8shirenkei.files/0008_20230508.pdf
Sustainability Initiatives
From fiscal year 2021, we have adopted the slogan, "Become a star for child-rearing and the creation of an affluent society. We aim to create an affluent society where everyone involved in child-rearing, including children, parents, and childcare staff, can "live their lives to the fullest" under the slogan "Become a star for child-rearing and creating an affluent society. We believe that the realization of such a society will contribute to the realization of Goal 3 of the SDGs, "Health and Welfare for All," which has been set as a goal to be achieved by the entire world. We will contribute to the achievement of the SDGs from the three aspects of "providing childcare services," "improving the quality of educational content," and "contributing to local communities," centered on our contribution to Goal 3, and aim for sustainable growth together with society.
- About Human Starchild's commitment to sustainability: https://www.starchild.jp/csr/
What is a "Human Starchild?"
Starting with the opening of the licensed nursery "Star Child Eta Nursery" in Aoba-ku, Yokohama in 2004, the company opened three licensed nurseries under the "Star Child" brand in Yokohama City, Kawasaki City, and Saitama City, where demand for daycare centers is great, and in April 2023, "Star Child Shirokanetakanawa In April 2023, we will open "Star Child Shirogane Takanawa Nursery" in Minato-ku, Tokyo, and "Star Child Higashi-Nakano Nursery" in Nakano-ku, Tokyo. In addition to operating 35 licensed daycare centers, the company operates 8 in-house daycare centers in the Tokyo metropolitan area on consignment (as of April 1, 2023). In July 2021, the company entered the after-school care business (After School Minatomirai), and in April 2023, opened its second After School Center Kita school.
In 2015, the company became a subsidiary of Human Academy Co., Ltd. which operates an education business, and is committed to quality childcare services by focusing on training and childcare research for childcare professionals, including a unique training program that brings together the expertise of Human Academy.
- Human Starchild WEB site: https://www.starchild.jp/
About the Human Group
Since its establishment in 1985, the Human Group has developed a unique business model based on the management philosophy of "Isei-Ijin" (meaning "to make the world a better place for people") to solve various social issues that have changed over time, such as educational disparities, labor shortages, an aging society, and the problem of children waiting for schooling. We have developed a unique business model by working to solve various social issues that are changing with the times, such as educational disparities, labor shortages, an aging society, and waiting children.
The Human Group, which has always been committed to people and society, is also actively involved in the SDGs (Sustainable Development Goals), which have been set as goals to be achieved by the entire world,
We will accelerate the realization of "Tame-sei-to-min" and contribute to the creation of a better society.
- Human Holdings WEB site: https://www.athuman.com/
Human Star Child Corporation Company Profile
Representative: Yuza Kawashita, Representative Director
Location: 6th Yasuda Bldg. 5F, 3-29-1 Tsuruya, Kanagawa-ku, Yokohama-shi, Kanagawa
Established: June 1994
Capital: 90 million yen
●URL: https://www.starchild.jp/
Human Academy Co.
Representative: Teruyuki Kawakami, Representative Director
Location: Nishi-Shinjuku Prime Square 1F, 7-5-25 Nishi-Shinjuku, Shinjuku-ku, Tokyo
Established: April 2010
Capital: 10 million yen
●URL: https://manabu.athuman.com/
