You can find "what you really need now! Anyone can efficiently search for the latest baby goods with the help of reviews and product information from senior moms and dads!
- The following is content from the press release -
(Head office: Shibuya-ku, Tokyo; CEO: Rina Kaneki) announces the launch of "Babiew," Japan's first(*) ranking and review site specializing in baby goods, on September 27, 2023.
To celebrate the launch of the service, a gift campaign will be offered to newly registered members from September 27 (Wed.) to October 27 (Fri.), 2023.
Babiew Service Overview
Babiew" ( https://www.babiew.com/ ) is a ranking and review site specializing in baby goods. Users can select products that meet their individual lifestyles and needs from pregnancy onward, along with real reviews from moms and dads.
The service name "Babiew" was coined with the idea of "making it easy for anyone to examine and review baby goods.
This is a site where anyone, including mothers and fathers preparing for the birth of their first child, can easily select baby goods with confidence and peace of mind.
Share your thoughts on baby items you've used as gifts for future moms and dads."
The concept has been well received by the approximately 1,300 moms and dads who have sent in word-of-mouth prior to the launch.
Moms and dads who are expecting a baby ask their senior moms and dads, "What baby items did you use?" Do you have any recommendations? What are some of the things you wish you hadn't bought? Beview will provide the same kind of experience as when moms and dads ask real questions like, "What baby items have you used?
It was not so easy to find! Here's the key to "beview"!
1. Ranking and review site for active moms and dads who "know what they want now".
BeView is not a ranking or review site selected by experts. It consists entirely of real reviews by active moms and dads.
We have the latest baby goods information and our rankings are updated monthly, so you will always know the latest recommendations.
Reviews can be submitted 24 hours a day, 7 days a week. Current moms and dads are encouraged to submit their own feedback on baby products they have used for the benefit of future moms and dads.
(2) A wide variety of categories and products to help you find the "baby goods you really need
Beview contains the latest product information on more than 600 items in 24 categories. (more to be added)
In addition to providing an overview of baby goods to choose from for the first time after you know you are going to have a baby, with a "Birth Preparation List" supervised by a midwife, we have designed this site to make it easier and more efficient to select products favored by current mothers and fathers across categories. We also recommend this service for those who are worried about baby gifts for friends and acquaintances.
Fair ranking supervised by a third party
BeView's rankings and reviews are thorough so that they faithfully and fairly reflect the voices of moms and dads.
The ranking algorithm is fairly designed and developed under the supervision of Professor Tsuyoshi Moriguchi of Waseda University's School of Commerce. Reviews submitted by users are reflected after strictly verifying that they are not fraudulent. Please be assured that there is no manipulation of the rankings through advertisements or other means.
Announced "Babiew Best Baby Goods Award" at the end of 2023!
In December 2023, we will announce the "Babiew Best Baby Goods Award" (tentative name) based on real reviews received at Babiew.
In addition, we plan to develop and implement features more in line with user needs, such as a list function that allows users to share their "wants" with their partners, parents, and friends, and a ranking and review sorting function.
Background of the launch of "beview
Beview was created to resolve the "disparity in awareness of childcare between mothers and fathers" and the "difficulty in selecting baby goods," which many couples experience after giving birth, as Kaneki herself keenly realized after her own pregnancy and childbirth.
The reality is that it is difficult for mothers who are pregnant with a baby and are actually undergoing physical changes and fathers who are not to have exactly the same feelings. However, we thought that if mothers and fathers had more opportunities to look at their babies from the same perspective by selecting "baby goods" before the birth, it would reduce the gap in awareness of childcare after birth, and as a result, both mothers and fathers would be able to raise their children happily every day.
It takes time for anyone to choose something of which they have no knowledge. When Kaneki was pregnant and gave birth, there was so little organized information on baby goods that she spent an enormous amount of time searching on her own, asking senior mothers, and checking details at actual stores. I also compiled a list of them into a list to share with my husband. After I gave birth myself, I was repeatedly asked for baby goods recommendations by junior mothers and fathers who were also struggling with the same issues.
If all mothers and fathers in Japan could cooperate in this chain of events, it would make it easier for future mothers and fathers to select baby goods.
Beview's official SNS
Information about baby goods and notices of campaigns, etc. are posted here.
Instagram (@babiew.ranking)
https://www.instagram.com/babiew.ranking/
X (@Babiew_com)
https://twitter.com/Babiew_com
LINE (@babiew)
https://liff.line.me/1645278921-kWRPP32q/?accountId=babiew
...NOTE
New Member Registration Campaign to receive luxurious products!
Application Period
Wednesday, September 27 - Friday, October 27, 2023
We will send a prize to 1,000 new members who register for Babiew.
Present Contents
YOYO2 0+ Style (YOYO2 0+ Color Pack Stone & Black Frame): 1 winner
nennelatte baby carrier Pink: 3 winners
BIBS pacifier: 200 persons
Plus, a double chance for pre-moms only!
One of them will be given to 796 people!
Morinaga Milk Industry Iron Jule for a Day: 1 set (Grape & Blueberry, Apple & Carrot)
mereme Folic acid supplement
How to apply
1. Please register as a new member and enter your profile from the official "beview" website.
https://www.babiew.com/auth/register
2. please use the New Member Registration Campaign Application Form to select the gifts you wish to enter and enter the information required for shipping.
https://forms.gle/G62nX4QPQu8F6qgj9
Both *1 and *2 are required, in any order.
*Winner will be notified by sending the gift.
Company Profile
Company name: BEFFY Inc.
Representative Director & CEO: Rina Kaneki
Establishment: October 2022
Location: 150-0043
1-10-8 Dogenzaka, Shibuya-ku, Tokyo
Shibuya Dogenzaka Tokyu Building 2F-C
For inquiries regarding this matter, please contact
Public Relations, BEFFY Co.
E-mail:pr@beffy.jp
(*)Operates and provides the first service "specializing in baby goods" on a "review, ranking, and comparison site" in Japan. (In-house research: as of September 27, 2023)
