First Ascent launches "babaycare+ch," a web service that allows users to view more than 100 short videos on childcare supervised by experts. A free ID registration campaign worth a total of 1 million yen is also launched.

First Ascent, one of the leading companies in the Japanese baby tech scene, has released a new brand "babycare+" based on the concept of "peace of mind in child rearing. babycare+ is the company's existing Papatto-Kyoto @ Baby Notebook with a common ID, In addition, the newly announced "babycare+ch (babycare+channel)," which provides short videos on childcare supervised by experts and allows users to ask experts questions and concerns about childcare, can also be used.

Babytech.jp has published an interview with First Ascent about this service. Please take a look at it as well.

Let's take a look at the details from the press release.

- The following is content from the press release -

Free ID registration campaign to commemorate the release of BabyCare Plus with a total of 1,000,000 yen to be won by a total of 1,000 people.

(Chuo-ku, Tokyo; President: Banyuki Hattori) is pleased to announce the release of its new brand "babycare+" based on the concept of "peace of mind in child rearing. To commemorate the release of babycare+, a free membership registration campaign will be held, in which more than 1,000 people can win a total of more than 1 million yen. The new brand can be used with the same ID as "Papatte Babycare @ Baby Notebook," a childcare record application with a cry analysis function, and "ainenne," a smart bed light that supports baby's bedtime routines.
The "Baby Care Plus Channel" is a new web service that allows users to view short videos on child-rearing supervised by experts and ask questions about child-rearing as the first step of the "Baby Care Plus" brand, a service to support your child-rearing.

[Press release points

summary

Based on the concept of "peace of mind in child rearing," "Baby Care Plus" is a brand of "services to support your child rearing," and we plan to develop multiple services in the future.
As a first step, we have released the "Baby Care Plus Channel," a service that allows users to view short videos on childcare supervised by experts and post questions about your childcare concerns and questions.

background

Since our founding, we have been developing services in the baby tech field with the mission of "changing child-rearing through technology." Since 2013, we have been providing the "Papatto Ikigi" child-rearing record application, which holds big data on more than 700,000 child-rearing users.
We are also conducting joint research with the National Center for Child Health and Development on such childcare big data, and one of our important action principles is to provide evidence-based services.

Launched in 2012, our company is just one year into its 10th term.
We have been providing evidence-based information by utilizing big data on child-rearing, which is one of our greatest strengths. We also hope to provide more accurate and unbiased knowledge on child-rearing to pre-mothers, pre-parents, and grandparents through "Baby Care Plus," so that everyone can raise their children with peace of mind and smiles on their faces. We have consistently aimed to create a society where everyone can raise children with a smile and peace of mind by providing pre-mothers, mothers, fathers, and grandparents with more accurate and unbiased knowledge about child rearing through Baby Care Plus.

Baby Care Plus Service URL List

Service LP:https://babycare-plus.com/contents/lp.html
Service TOP:https://babycare-plus.com/
YouTube account:https://www.youtube.com/channel/UC1yyGBGsADfJT2qr5oyw37g
Instagram account:https://www.instagram.com/babycare_plus/
Twitter account:https://twitter.com/babycare_plus

Features of the BabyCare Plus channel

1. If you register for a free ID, you can view more than 100 short videos on childcare supervised by experts at the time of release (*1).
2. You can post questions and concerns about your childcare that you may not have enough time to ask directly to a pediatrician or specialist, but that you are going to raise your child and that are arising in your daily child-rearing activities, for free on the web or through the application.
3. Questions and concerns submitted will be responded to by our company using a combination of AI and human resources, and then answered by experts, who will respond to the inquirer as short video content and add it as content (*2).
4. If you register for the 500 yen/month Premium Plan, you can view childcare seminars (*3) given by experts anytime, anywhere at home, and you can also ask questions directly by participating in LIVE. (*3) If you cannot watch in real time, you can still view the archives.
5. If you link your IDs, everyone will be able to use the Premium Plan when one person does. Please take advantage of the Premium Plan with your family, grandparents, etc.
6. IDs can be used in common with the "Papatto Ikkoji" childcare record application and the "ainenne" IoT device

*1: Short video content on childcare will be added from time to time.
*2: Please understand that not all questions and concerns can be answered.
*3: We also plan to hold regular monthly childcare seminars led by experts, and will add archived content as needed.

Introduction of Baby Care Plus specialists *example

We would like to introduce some of the trusted childcare specialists who have helped us in developing our "Papatte Childcare" and "ainenne" services.

(Left) Dr. Mariko Morita, Doctor / Infant Sleep Consultant / Representative of Child Health Laboratory
(Middle photo) Dr. Kayoko Shirai, Registered Dietitian / Maternal and Child Nutrition Instructor (Right photo) Dr. Yumi Nishimura, Board Certified Pediatrician / Board Certified Pediatric Psychosomatic Society / Child Mental Health Specialist

Baby Care Plus Release Commemoration Campaign

To commemorate the release of this service, we are conducting a release commemorative campaign in which free membership registration is required to complete the application process.

Release Commemoration Campaign Overview

*1: Winners will be selected by a strict drawing and the prizes will be sent to the winners.
2: Please note that you cannot choose the contents of the gift.

Company Profile

Company name: First Ascent Co.
Representative: Tomoyuki Hattori, Representative Director
Established: October 2012
Location: 2F Sagami Building, 7-13-6 Ginza, Chuo-ku, Tokyo
Business activities: Providing "babycare+" childcare support service, "Papatte Ikkoiku @ Baby Notebook" childcare support application, and "ainenne" bed light to support sleep.
Corporate:https://first-ascent.jp
Baby Care Plus:https://babycare-plus.com/contents/lp.html
Papa's Childcare:https://papaikuji.info
ainenne:https://ainenne.com

For inquiries regarding this matter, please contact

Company name: First Ascent Co.
Head office address: 2F Sagami Building, 7-13-6 Ginza, Chuo-ku, Tokyo
Established: October 23, 2012
URL: http://first-ascent.jp
E-mail: info@first-ascent.jp