The Grand Prize, Excellence Prize, and Special Prize winners have been selected!
30 products that passed the initial screening are now available.
- November 16, 2020: Grand Prize, Excellence Award, and Special Prize winners have been selected!
- November 11, 2020: Second round online pitch video archive is now available!
- September 17, 2020: The title sponsor will be Dai Nippon Printing Co. The event will be called "BabyTech® Award Japan 2020 powered by DNP Dai Nippon Printing"!
- July 31, 2020: The list of products that passed the initial screening is now available.
- July 8, 2020: Added about the period of borrowing sample devices and posted BabyTech® Award Japan 2020 Qualified mark.
- July 2, 2020: Guest judges and stage events are posted.
- June 29, 2020: Extension of the entry period and changes to the application guidelines due to the response to the COVID-19, and posting of the jury members
- April 15, 2020: Extension of the event date and change of application requirements due to the COVID-19
Response to the COVID-19
We are extending the product entry period until July 15, 2020.
The sample submission period for device systems will be changed from July 1 to July 20 to avoid the risk of coming to work for shipping and delivery.
The second round of judging will take the form of a presentation via online video streaming.
The review period will be extended (previously announced on April 15, 2020).
The award ceremony and exhibition will be held on November 26 and 27, 2020, during the new period of the Childcare Expo 2020 (previously announced on April 15, 2020).
The overseas exhibition of the award-winning products will be postponed to an appropriate time in light of the spread of the infection in the United States (previously announced on April 15, 2020).
Please refer to the note on the extension of the BabyTech® Award Japan 2020 period, changes to the application requirements, and the use of online events, in which the organizer, Tetsuya Nagata, President of Papa Smile Co. (Previously announced on April 15, 2020)
What is BabyTech® Award Japan 2020 powered by DNP Dai Nippon Printing?
Awards to Recognize BabyTech Products
The term " baby tech " refers to products and services that use IoT and ICT technology to make childcare safer, more secure, and more efficient, and has been expanding in Europe and the United States in recent years. Here in Japan, too, it has begun to be introduced in childcare facilities based on the evaluation of its usefulness in managing children and employees, as well as their health, and it is a field in which interest will continue to grow.
Last year, Papa Smile Inc., operator of Japan's only baby tech media "BabyTech.jp", held "BabyTech Award Japan 2019", the first event in Japan to award domestic baby tech products and services. Awards for Excellence were selected in six categories. The event received a great response. This year's event will be held again as the "BabyTech® Award Japan 2020", with the aim of raising awareness of this field, expanding the market, and increasing the number of new players entering the market.
On September 17, 2020, Dai Nippon Printing Co., Ltd. was chosen as the title sponsor and the event was named "BabyTech® Award Japan 2020 powered by DNP Dai Nippon Printing".
Examples of last year's award-winning products
Smart Breastfeeding Machine
Mat for watching breathing during nap time
The world's smallest birth monitoring device
Example of last year's event
Exhibition of award-winning products
award ceremony
Baby Tech Talk ShowThis award is to recognize the market and showcase the best products in the BabyTech market.
We are holding this event to raise awareness of BabyTech among organizations and companies that develop and provide ICT services and products for childcare, as well as parents, caregivers, childcare providers, and all other people involved in childcare. By spreading the use of BabyTech, we hope to further ensure safety and security through the use of people and systems, reduce the mental and physical burden on those who watch over children, and create an environment where more care can be given to those who need it, so that children can grow up in a better environment.
Targeted products and services include products for newborns, infants, and toddlers (preschoolers ) and their parents, as well as pre-pregnant, pregnant, and post-pregnant women, their partners, and their families.
The 2020 award-winning products will be displayed from late June until February 2021. The number of routes listed has been increased from one last year to three.
Reference: The relationship between Baby Tech and xTech
Products and services to be reviewed
Products for prospective mothers, mothers and fetuses during pregnancy and childbirth, mothers during the postpartum period, newborns (0 days to less than 28 days of age), infants (less than 1 year of age), toddlers (preschoolers), parents and relatives of infants and toddlers, partners and relatives of mothers, caregivers of facility organizations, and facility operators, which fall under the following a. b. c. the following
a. stand-alone electronic devices, devices that work with smartphones, PCs, the Internet, etc.
b. Various applications for smart phones and PCs
c. Services and initiatives using ICT technologies such as websites
Judging Section
The judging will be divided into six categories. Please refer to the following for the relevant categories.
| 1. breastfeeding and eating | Smart breast pump, smart baby bottle, nursery search, feeding and meal record, allergy countermeasure, baby food subscription, smart formula, and other items related to children's feeding and meal. |
|---|---|
| 2. learning and playing | Intelligent education (including developmental support) robots, programming learning, learning systems, educational applications, learning toys, smart stuffed animals, and other learning and play-related items for preschoolers and younger. |
| 3. safety measures and oversight | SIDS COUNTERMEASURES, SLEEP MONITORING, DANGER MONITORING SYSTEMS, CHILD LOCATION CONFIRMATION, SITTER DISPATCH, DAYCARE MATCHING, AND OTHER SYSTEMS THAT PROTECT CHILDREN FROM INCIDENTS, ACCIDENTS, AND INJURIES, AS WELL AS THOSE THAT PROVIDE PERSONNEL AND PLACES TO WATCH OVER CHILDREN. |
| 4. fertility and pregnancy | Smart basal body thermometers, automatic cycle recording, home sound wave scanners, smart maternal and child health handbooks, fetal information apps, and other items related to the mother, her partner, and other surrounding people and environments, from those who want to become pregnant to those who are pregnant, during pregnancy, and before and after childbirth. |
| 5. health management | Smart thermometers, smart medical examination tickets, medical condition record applications, electronic medical records for obstetrics pediatrics pediatric dentistry, hydration, elimination management, pediatrician dispatch, sick child care, temperature and humidity monitoring air conditioning control for children's rooms, etc. for the purpose of managing and recording children's health |
| 6. CHILDCARE ICT | PERSONNEL MANAGEMENT SYSTEMS FOR CHILDCARE WORKERS, COMMUNICATION SYSTEMS BETWEEN THE FACILITY AND PARENTS, SYSTEMS TO RECORD CHILDREN'S CONDITION AT THE FACILITY, ETC. FOR CHILDCARE FACILITIES THAT TAKE CARE OF MANY CHILDREN. FOR DEVICES THAT FALL UNDER THE SAFETY MEASURES AND HEALTH MANAGEMENT CATEGORIES, PLEASE APPLY FOR EACH CATEGORY INSTEAD OF CHILDCARE ICT (WE MAY CHANGE THE SCREENING CATEGORY). |
Award Structure
Excellent products will be selected in the first screening by documents for each category.
- BabyTech® Award Japan 2020 Qualified
The Grand Prize and Excellence Award will be selected from the products that pass the first screening (Qualified) in each category through the second screening.
- Grand Prize (1)
- Excellence Award (2 entries)
As a special prize, one of the following prizes will be selected by document screening.
- Intelligent Education Robot Award... This award is presented to a robotic device for the purpose of programming learning, watching over, education, etc.
- Sleep Monitoring Device Award... This award is given to devices that monitor posture, breathing, cries and environmental conditions during sleep.
- Childcare Life Support Award... This award is presented to services and products that provide information sharing and household chore sharing applications for parents and families during pregnancy and childcare, as well as staffing and matching services to supplement childcare help.
Merit of Award
- Publicity and packaging use of the BabyTech Award Japan 2020 award mark
Inclusion in the BabyTech product and service catalogs that we produce, and the catalogsyear-round distribution- Press release announcement of award-winning products, introduction in the media (newspapers, magazines, TV, radio, Web)
- Introduction of award-winning products on three Toei subway lines (Shinjuku Line, Mita Line, and Oedo Line)Full-year advertising (to fall 2021)
- Presentation of award certificates and trophies
- Participation in the award ceremony at the Childcare Expo 2020, holding presentations by award winners, and attracting media coverage
- Exhibition and demonstration of award-winning products and services at Childcare Expo 2020 (3,000 visitors over two days in 2019)
- Interview article on each award-winning product on BabyTech.jp
- INTRODUCTION OF PRODUCTS AT CEATEC AND OTHER DOMESTIC EXHIBITIONS AND CONFERENCE PRESENTATIONS (TO BE ARRANGED)
Application Rules
For device equipment
Regardless of the launch date, the product is ready to be offered or is scheduled to be offered as a product to individuals or corporations in Japan as of December 31, 2020, and the name and product can be announced in the announcement of the products that pass the initial screening (Qualified Award) on July 31, 2020.
detailed regulations
- Even if the product has not been announced at the time of application, it can be submitted if it meets the above requirements.
- Please lend samples that show the planned performance of the actual product, such as prototypes and test equipment. Samples should be sent to the secretariat between July 1 and July 20, 2020.
- Loaned sample equipment will be returned sequentially from July 31.
- If the device is a test unit under development, it may not be subject to review unless performance equivalent to that of the actual product can be confirmed.
- Imported products must be localized for the Japanese market by the Japanese subsidiary of the importer, or by a company or organization that has concluded an exclusive agency agreement, exclusive distributor agreement, or license agreement with the importer.
For application services
Regardless of the release date, applications and services that have been or will be released as applications or services available to customers in Japan as of December 31, 2020 ( published on the Web, published in an application store, etc. ), and that have passed the initial screening (Qualified Award) on July 31, 2020. The name and service can be announced in the announcement of Qualified Awarded Services on July 31, 2020.
detailed regulations
- Beta versions are eligible as long as they are released in an open and customer-accessible state. (If it is a closed beta as of December 31, it is not eligible)
- Even if the application or service has not yet been released or announced at the time of application, it can be submitted as a mid-development version if it meets the above requirements.
- If the application has not yet been released or announced at the time of application, it may not be eligible for judging unless it can be confirmed that the mid-development version has the same performance and content as the released application or service.
About the Applicant
The applicant must be a business entity (developer/manufacturer, owner, or operator) or a company/organization entrusted by a business entity. In the case of a consigned company or organization, the consent of the business entity is required.
We accept applications in the name of individuals, organizations, local governments, schools, kindergartens, nursery schools, medical institutions, research institutions, etc.
Judging criteria
- Issue statement, solution
Are the arguments for the issues raised (focus points) clear and is the granularity of the selection appropriate?
Is there a clear awareness of the issues, concerns and thoughts about the childcare environment?
Does the solution assume that the issues can be adequately covered? - Novelty, originality
Do similar products exist in the entry?
Are there any unique initiatives compared to similar products, and do these initiatives create an advantage?
Does the one-of-a-kind appeal point lead to a correct advantage? - Functionality and ease of use
Is it designed to be easy for target users to use, and does it ensure reliable operation?
In the case of devices, are they easy to install and can they be used in a few steps (e.g. with a single button press)?
In the case of community services, is the system easy for anyone to participate? - Future potential, continuity
Is it intended for long-term use, rather than just a short-term perspective?
Is it expected to develop in the future, e.g. by envisaging approaches to new areas of coexistence?
There is no order of priority in the judging criteria. Each item will be scored by the judges and the total score will be used for judging.
Judging process and announcement schedule
examiner
examiner
Mr. Masataka Kikuchi, President of Kikuchi Gakuen School Corporation (Maa-Sensei)
Mr. Tatsuya Kurosaka, Specially Appointed Associate Professor, Graduate School of Media and Governance, Keio University
Makoto Ukai, Deputy General Manager, Marketing Department, Asahi Shimbun
babytech.jp Editor-in-Chief, Takataka Yumoto
Guest Judges
TV Personality Misako Yasuda
President of the Jury
Tetsuya Nagata, CEO , Papa Smile Co.
About Application
Exhibition Outline
- 1. entry acceptance
Wednesday 15 July 2020, up to 24:00 - 2. announcement of first pass (BabyTech® Award Qualified accreditation)
Friday 31 July 2020 - 3. online pitch with a 5-minute video for each product and second round of judging
Late Aug - late Oct 2020 ( to be held sequentially for each category: details to be announced on 31 July) - 4. press release announcing the winners of the Grand Prize, Excellence Award and Special Award
16 November 2020 (Monday ) - 5. Award ceremony and presentation of winners
Thursday 26 November 2020 at the Sky Conference, Shinjuku NS Building 30th Floor, Childcare Expo 2020
examination fee
50,000 yen per product
Mark usage fees and other costs after award
Use of the BabyTech Award mark in award publicity, corporate activity publicity and presentation material: free of charge.
Certificate and trophy fee: free of charge for each (additional cert ificates and trophies can be issued at actual cost).
Participation in the awards ceremony: free of charge ( travel expenses to the site are to be borne by the recipient).
Award presentation and product exhibition: free of charge ( travel expenses to and from the site and postage of goods are to be borne by the exhibitor).
Coverage of each award-winning product on BabyTech.jp: free of charge.
The first time you use it for product packaging, sales promotion, advertising media, etc., you will be charged. You will be notified after receiving the award.
How to Apply
- From the WebPlease fill in the online application form and upload the data.
- Email.PLEASE CLICK THE BUTTON BELOW TO DOWNLOAD THE APPLICATION FORM IN PDF FORMAT, FILL IT OUT AND SEND IT TO THE ADDRESS BELOW.
- BY FAX.PLEASE FILL OUT THE ABOVE APPLICATION FORM IN PDF FORMAT AND SEND IT TO THE FOLLOWING FAX NUMBER.
03-6736-0487
- By mail.PLEASE PRINT AND FILL OUT THE ABOVE APPLICATION FORM AND SEND IT TO THE FOLLOWING ADDRESS.
Postal code 102-0074
Kudan Minami 3-chome Bldg. 5F, 3-5-2 Kudan Minami, Chiyoda-ku, Tokyo
Papa Smile Corporation BTAJ2020 Secretariat
Must arrive no later than 15 July 2020.
Contact Us
- From the WebPlease use the following form to contact us
- phone:. 03-6272-5165
Weekdays 10:00-18:00
An operator will ask you about your request and will contact you shortly.
Awards Related Events Day 1: Awards Ceremony and Winners' Presentations
award ceremony
Thursday 26 November 2020, 12:00-12:20
Childcare Expo 2020 at Sky Conference, Shinjuku NS Building, 30th floor
Award Winners' Presentations
Same day 12:20 - 13:00 *This event will be held following the awards ceremony.
Childcare Expo 2020 at Sky Conference, Shinjuku NS Building, 30th floor
Childcare Expo 2020 official website
http://www.hoikuhaku.com/
Results of last year's event
award ceremony
Award Winners' Presentations
Awards Event Day 2: Baby Tech Talk Session Held
"BabyTech, the realization of what is good for childcare and childcare.
Talk session with TV personality Misako Yasuda and Tetsuya Nagata, President of the Jury
Misako Yasuda is a working mother who struggles with childcare and runs her own private office.
While looking at the award-winning products of the BabyTech Award Japan 2020 together, we will ask her about the joys and difficulties of life with children and discuss what she would like to see in childcare and childcare in the near future.
Date, time and place
Friday 27 November 2020, 12:00-13:00
Childcare Expo 2020 at Sky Conference, Shinjuku NS Building, 30th floor
Stage Speakers
TV Personality Misako Yasuda
Tetsuya Nagata, Chairman of the Jury, BabyTech Awards Japan 2020
Both days of the awards event: Exhibition of award-winning products
Exhibition of products and introduction by video
Thursday 26/Friday 27 November
Childcare Expo 2020 Shinjuku NS Building, B1 Event Hall
At the BabyTech® Award Japan 2020 powered by DNP booth
- Exhibition of award-winning products
- (Multiple award-winning product images are played on a continuous loop.
- Installation of product leaflets and pamphlets (only for companies that wish to do so)
About the organizer
Papa Smile Co.
As a pioneer in BabyTech, our vision is to revitalize the market and support the rich growth of children by empowering families.
| company name | Papasmile co.,ltd |
|---|---|
| location | Postal code 102-0074 Kudan Minami 3-chome Bldg. 5F, 3-5-2 Kudan Minami, Chiyoda-ku, Tokyo |
| telephone number | 03-6272-5165 |
| mail (usu. in phrases and compound words) | info@papasmile.jp |
| establishment | November 2016 |
| officer | Representative Director CEO Tetsuya Nagata Director Founder Yosuke Hatta Director and CTO Ken-taka Yumoto |
BabyTech is a registered trademark of Papa Smile Co.,Ltd in Japan.
Download Application Guidelines and Application Form
Please click each button to download.
Online Application Form
Online entry is now closed.
