- The following is content from the press release -
BabyCam, a pregnancy and childcare community, has conducted a survey on the use of robot vacuum cleaners, drum-type washing machines, dishwashers, and other home appliances that make housework easier for mothers raising children.
BabyCam Corporation (headquartered in Chiyoda-ku, Tokyo; Masaiku Anzai, President) conducted a survey in November 2022 to determine the awareness of households raising children about home appliances that make housework overwhelmingly easier.
Households with children must take care of their children as well as perform daily chores such as cleaning, laundry, and cooking. An increasing number of home appliances are being developed to help them in these busy days. How much are robot vacuum cleaners, drum-type washing machines, and dishwashers, which are considered the three sacred appliances of child-rearing households, being used by mothers these days? We investigated their effectiveness and what other home appliances are highly rated by mothers.
"Survey on Home Appliances That Make Housework Overwhelmingly Easier for Households Raising Children."
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Survey period
November 9 - 18, 2022
Survey Method
Recruitment through the pregnancy and childcare website "Babycam" and responses via web form.
Number of responses
139 Name
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Some of the main findings from this survey are reported below in excerpts.
The three sacred tools that have made housework overwhelmingly easier are all highly rated by moms over 55% - Many commented that they are extremely helpful.
More than half of the owners of robot vacuum cleaners, drum-type washing machines, and dishwashers rated their household chores as "overwhelmingly easier" at 581 TP6T, 571 TP6T, and 55%, respectively. As the following excerpts from the comments show, these appliances have been extremely helpful in saving time and giving peace of mind in their lives while raising their children.
robot vacuum cleaner
- It's great because I can control it from my phone, clean it, and operate it from outside the house as long as I move things off the floor.
- I used to be so lazy to get the vacuum cleaner out. Now all I have to do is put away the things on the floor and turn it on. I can now relax even if my children make a mess.
- It's so great to be able to do other things while the robot vacuum cleaner is cleaning for me.
drum-type washing machine
- The laundry gets done while I'm out of the house, while I'm doing other chores, and with the ease of just popping in the laundry and clicking a button, I can relax in all aspects of my life.
- I wake up in the morning and it is all dried and I can't go back without the dryer. The towels become so fluffy that I can no longer go back to the rusty towels I used to dry outside. I can let my kids play outside more and more without worrying about their dirty towels.
- I was very impressed! It was quite a bit easier, both physically and emotionally. The most pleasant thing was that I had more time to laugh with my children in my free time.
Dishwasher
- I was amazed at how clean and dry it is just by pouring it in. It saves water, and when I'm at home, I can even put pots and pans in it and turn it twice. Even when I am exhausted, I don't have the energy to wash dishes, but I can manage to put them in.
- The time and effort I spend washing dishes has allowed me to have more time for myself and my family. I am so happy that I don't have to spend time and effort washing dishes anymore.
- It is my least favorite chore, so it is really easy to have the dishes cleaned automatically. My children sleep well when they take a nap while the dishwasher is running, so it is only an advantage.
Dishwashers top the ownership of the Three Sacred Treasures, penetrating 42% households. There is a bias in the popularity of each manufacturer.
Among households with children, the ownership rates and popular manufacturers of the three essentials were as follows.
Percentage of ownership]
Robot vacuum cleaner: 33%
Drum-type washing machines: 34%.
Dishwasher: 42%
Top manufacturers
Robot vacuum cleaner: iRobot (Roomba) 67%
Drum-type washing machine: Panasonic 40%
Dishwasher: Panasonic 48%
Robot vacuum cleaners and drum-type washing machines have about the same ownership rate, each with a figure of about 1/3 of households, but for dishwashers, the ownership rate is as high as 421 TP6T, indicating that they are becoming popular in many households.
As for the manufacturers of the appliances they own, iRobot (Roomba) was the leader in robot vacuum cleaners with 67%. Panasonic topped the list for both drum-type washing machines and dishwashers.
In addition to the three sacred appliances, appliances that I would recommend using include pressure cookers, cordless vacuum cleaners, and brand nominated hot cooks and bistros.
The following is a list of appliances other than the three sacred items that moms said they used and would recommend, and excerpts from their comments.
pressure cooker
It can be left alone and can be cooked in a short period of time. Rice can also be cooked deliciously in a short time, so there is no need for a rice cooker. Also, it is easy to cook stewed dishes such as curry and pork stew.
cordless vacuum cleaner
I could easily clean the inside of my house, car, stroller, etc.
water server
I thought I would never need it, but I was impressed with how easy it was to make milk for my baby.
hot cook
I can just put in the ingredients, leave it to them, and it's done. Since I can leave it alone, I can do other household chores or play with my child during that time.
bistro
It can bake, boil, simmer, and cook everything in one machine. I am satisfied because I can bake bread without using a toaster, and fish can be grilled with the grill function. The microwave, grill, and steam cooking functions are very useful every day. The microwave is especially helpful because it shortens the cooking time.
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Survey items for this survey
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[Face item].
Gender, age, number of weeks of pregnancy, number of children, age of youngest child, place of residence, etc.
Q] What is your least favorite household chore?
Cleaning (room) ◯Cleaning (bathroom) ◯Cleaning (kitchen) ◯Cleaning (other) ◯Washing and drying ◯Folding ◯Cooking (menu planning) ◯Cooking (cooking) ◯Cooking (cleaning up and washing dishes) ◯Trash disposal ◯Other
Q] Has the robot vacuum cleaner made your housework easier? Please write down the reason along with your answer.
◯I don't have it ◯It is much easier ◯It is a little easier ◯It hasn't changed much ◯It is not much easier
Q] What is the manufacturer of the robot vacuum cleaner you use?
iRobot (Roomba) ◯Panasonic ◯Dyson ◯Hitachi ◯ECOVACS ◯ILIFE ◯ANKER (Eufy) ◯Electrolux ◯Iris Okayama ◯Others
Q] Has a drum-type washing machine made your housework easier? Please write down the reason with your answer.
◯I don't have it ◯It is much easier ◯It is a little easier ◯It hasn't changed much ◯It is not much easier
Q] What manufacturer of drum-type washing machines do you use?
Panasonic ◯Hitachi ◯Sharp ◯Toshiba ◯Aqua ◯Iris Oyama ◯Haier ◯Others
Q] Has the dishwasher made your housework easier? Please write with your reasons.
◯I don't have it ◯It is much easier ◯It is a little easier ◯It hasn't changed much ◯It is not much easier
Q] What is the manufacturer of the dishwasher you use?
Panasonic ◯Rinnai ◯Iris Oyama ◯Shiroka ◯AINX ◯ESK Japan ◯Sanko ◯Others
Q] What is the best home appliance you have ever used that you would recommend? Please also tell us why.
Free answer ( )
Q】What appliances are you currently thinking about purchasing to make your housework easier?
Robot vacuum cleaners □Drum-type washing machines □Dishwashers □Others
*If you are interested in the data resulting from this survey, please contact us using the contact information below.
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About BabyCam, Inc.
Founded in 1996.
In 1998, the company launched "BabyCam," a community website designed to change anxiety about pregnancy, childbirth, and childcare into enjoyment. Currently, the site is one of the largest in Japan with approximately 350,000 members. In addition to its community and blog services, the site offers consultation rooms, encyclopedic content, and a vast array of testimonials with the cooperation of experts. In addition, the site provides lifestyle and product information tailored to users' needs, as well as seminars and events, and has also partnered with local governments to develop projects related to job support (WorkSmart) for women raising children.
His research activities at BabyCam have received the Kids Design Award Jury's Special Award and the Social Contribution Media Award, and he is also involved in product development, marketing, and other collaborative activities with major companies in various fields.
In the Corona Disaster, we were one of the first to offer online BabyCam Parents Class, and we continue to offer this system to hospitals, as well as the "BabyCam Mama Tea Break," a daily live online tea party where mothers can connect with each other.
In addition, the company provides community planning consulting, production, marketing, and management services to numerous companies, including community planning and management for Honda Motor Co.
Babycam Web site ( https://www.babycome.ne.jp )
Babycam Mama Tea Break https://www.babycome.ne.jp/mama_teabreak/ )
Company name: Babycam Co.
Established: February 20, 1996
Capital: 80 million yen
Representative: Masaiku Anzai, President and Representative Director
Location: Expert Office Kojimachi 3F, 2-10-3 Kojimachi, Chiyoda-ku, Tokyo
Home Page: https://company.babycome.jp
For inquiries regarding this release, please contact
Babycam Corporation Attn: Taeko Yamada
TEL: 03-4405-1938
E-Mail: bcpress@babycome.jp
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