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Launch of "Subscription Service" for nursery schools under the product offerings of milkmagic® and Snow Brand Beanstalk Co. Significant reduction in work hours of childcare workers.

- The following is content from the press release -

BetterDays Inc. (President: Mio Ohkawa) announces that its subscription service using "milkmagic," an automatic milk maker provided by Snow Brand Beanstalk Co. (Representative: Yoshino Morita), has been introduced to "Hanataba Nursery School" operated by Kids Youth Co.We estimate that the introduction of "milkmagic" will reduce the burden of childcare by 21 hours/month* per infant, making a significant contribution to work style reform in the childcare field.

*Calculated based on the assumption that breastfeeding is done 6 times a day, resulting in an average time reduction of 7 minutes per feeding.

Background of Service Launch

In recent years, while the birthrate has been declining, the need for daycare centers has been increasing as the number of dual-earner households grows.

However, the chronic shortage of child care workers, the level of pay, and the heavy workload have become chronic issues, and the turnover rate of child care workers tends to be high. In particular, formula formula dispensing is a time-consuming and labor-intensive task that involves preparing hot water, accurately measuring formula, and mixing the right amount of hot water, which has become a major burden for child care workers.

By automating the milk dispensing process at the "touch of a button," "milkmagic" creates more time for childcare workers to concentrate on their primary duties and interacting with children. We believe that this will not only improve the quality of childcare services, but also enhance the job satisfaction of childcare workers and, by extension, help to alleviate the labor shortage in the childcare industry as a whole.

About "milkmagic" Subscription Service

This subscription service was made possible through the provision of products from Snow Brand Beanstark Co. By using "milkmagic" and "Beanstark Sukoyaka M1", a powdered infant formula from Snow Brand Beanstark, you can use both products at a discounted price.

Through this initiative, we have realized a fee structure that allows nursery schools to use "milkmagic" more economically and reduce the burden of childcare without incurring costs. BetterDays aims to contribute to the social issue of understaffing at daycare centers and reducing the burden on childcare workers.

Click here to apply for subscription service.

Voice of "Hanataba Nursery School" after subscription introduction

"The process of measuring milk, measuring hot water, and boiling water can be left to the milk dispenser, which greatly reduces the amount of work required."
"Once prepped, it is very easy as all you have to do is set the bottle and push the button."
"It is fast to make milk because you can change the amount at the touch of a button and powder and hot water come out at the same time."
"It's made at 70°C, so it takes less time to cool."

Free trial campaign limited to the first 5 gardens

Commemorating the launch of the subscription service,The campaign is limited to the first five preschools to receive the "milkmagic" subscription service (the "milkmagic" itself and Beanstalk Sukoyaka M1 infant formula from Snow Brand Beanstalk Co.

Please note that there is a prior screening process for free of charge. Please understand in advance.

If you are a nursery school or organization considering introducing "milkmagic" subscription service, please contact us through the following application page or by e-mail (business_dev@betterdays-jp.com).

Click here to apply for subscription service.

Future Service Development

We are pleased to announce that Hanataba Nursery School has introduced our system. Based on this achievement, we are committed to maximizing the time that childcare workers across Japan spend with children by bringing "milkmagic" to as many childcare facilities as possible, thereby contributing to improving the quality of childcare and supporting the healthy growth of the next generation of children in society as a whole. To help solve the issues facing the childcare industry, we will strive to spread and improve our services and realize a sustainable childcare environment.

milkmagic:Product Overview

main body of MILKMAGIC
ThermoBlock Technology: Functional Image

Once milk powder and water are set and the start button is pressed, milk is automatically dispensed in approximately 3 to 10 seconds.

The "milkmagic" is equipped with the latest Thermoblock technology, which can produce hot water of over 70 degrees in seconds in Japan's low-voltage environment.

It allows fine adjustment of milk volume (30 ml to 240 ml in 10 ml increments) and temperature settings (35°C to 70°C in 5°C increments). Milk density can also be finely adjusted, and the unit is compatible with products from various powdered milk manufacturers.

Our Sitehttps://betterdays-jp.com/products/milk-magic
Amazonhttps://amzn.asia/d/0hiNWHAB
Official SNShttps://www.instagram.com/betterdays_jp/
Sales start dateOn sale (from September 12, 2024)
Compatible milk powderSukoyaka M1, Tsuyoyoko, Hohoemi, Step, Raku-Raku Milk, Milfy HP, Hagukumi, E-AKACHAN, Chil Mil, Pyua, Icleo Balanced Milk, Icleo Glow Up Milk, Hai Hai, Gun Gun, etc.Recipes for formula formula of each company are updated on our website as needed.
Price44,800 yen (manufacturer's selling price)

About BetterDays, Inc.

BetterDays is a company founded on the principle of "making housework simpler. BetterDays is a company founded on the principle of "making housework simpler.

We modern people are increasingly busy with child-rearing and work, and it is difficult to have a relaxed mindset in our daily lives.

I want to change the days when you can't afford to be. "I want to help people have more time in their lives."

It is with this in mind that we founded BetterDays, with the hope that through our products we can "make housework simpler. We hope to help people in today's modern world spend "better days" by making housework simpler through BetterDays products.

BetteDays Members

About Us

BetterDays Inc.
Location: Terada Warehouse G1 Bldg. 2F, 2-6-4 Higashi-Shinagawa, Shinagawa-ku, Tokyo
Representative Director: Mio Okawa
HP: HPhttps://betterdays-jp.com/pages/about
Establishment: February 2024
Business activities: Sales and planning of products related to baby, childcare, nursing care, and housework

Snow Brand Bean Starch Co.
President: Masaya Matsunaga
HP: HP https://www.beanstalksnow.co.jp/
Established: August 2002
Business activities: Research, development, manufacturing and sales of infant formula, baby food and other childcare-related products, as well as functional foods
Bean Stark Sukoyaka M1 Product Outline
https://www.beanstalksnow.co.jp/babymom/sukoyaka_p/

Kids Youth Co.
President and Representative Director: Yoshino Morita
HP: HP https://www.kids-youth.co.jp/
Business activities: Operation of licensed daycare centers
Established: February 2018