BabyTech® Awards 2025-26 Under review!

Let's leave your daily memories with Anpanman! What's your picture of the day? Anpanman Kids Camera

Available from July 24, 2025 (Thursday)

- The following is content from the press release -

 (Tokyo, Japan / President: Masanobu Todoro / Capital: 40 million yen), a toy manufacturer, will release "What do you want to photograph today? Anpanman Kids Camera" will be available at toy specialty stores, department stores, mass merchandisers, and online stores nationwide from July 24, 2025 (Thursday).

Official Sitehttps://www.agatsuma.co.jp/special/anpanman-kidscamera/

 Anpanman Kids Camera" is a digital camera for children that can take both photos and videos. Anpanman Kids Camera" is a full-fledged digital camera for children that can take both photos and videos. It is a remarkable toy that won first place in the educational and education category of "Toys that will sell well this year 2025," as selected by toy stores.

 This compact size product is easy for even children to carry around, and features 28 different Anpanman-designed frames and 13 different Anpanman chats. It is sure to make outings more enjoyable for children by allowing them to preserve their daily memories with Anpanman.

 It also comes with a screen and an in-camera, so it is possible to take pictures of yourself. Parents can view what their children have filmed together, making this product a great way to activate communication between parents and children.

Product Overview

Product Name "What do you want to photograph today? Anpanman Kids Camera

Retail price: 7,980 yen (excluding tax)
Release date: Thursday, July 24, 2025
Ages: 3 years and up
Product size: W100 x H60 x D40 (mm)
Package size: W140 x H130 x D65 (mm)
Screen: 2.0 inches
Number of cameras: 2 (in-camera/out-camera)
Storage: 4GB
Number of effective pixels: 300,000
Number of photos stored: approx. 1,900 photos and up
Video storage time: approx. 25 min.
Charging time: approx. 1.5 to 2 hours
Continuous operating time: approx. 1.5 hours
Zoom magnification: up to 8x
Number of chats: 13 types
Timer shooting: off, 2 sec, 5 sec, 10 sec
Data transfer to PC: Yes
Contents: main unit, cover, strap, cable, dedicated microSD memory card 4GB, instruction manual

Product Description and Features

This is the first camera for children that makes outings more fun.
The silicone cover is comfortable to the hand and comes with a strap, so it can be carried around the neck.

  • You can enjoy taking pictures using 28 different Anpanman design frames.
  • Contains 13 types of Anpanman chatter! They guide you to play and praise you a lot.
  • Photography comes with various features such as up to 8x zoom, in/out camera switching, flash light, and more.
  • Video recording can be enjoyed in a variety of ways, such as switching between in- and out-camera, slow shooting, and stop motion.
  • You can use the included cable to transfer the photos and videos you have taken to your computer.
  • Viewing photos taken by children together will help activate communication between parents and children.

What are the "toys that will sell this year as selected by toy stores"?

 Toy retailers and wholesalers nationwide voted on the toys they think will sell well in this year's toy sales season and the toys they would like to sell. A total of 183 new products and top-priority products recommended by 52 of Japan's leading toy manufacturers were entered in the contest. The contest was divided into eight categories, including the "Intellectual Education and Educational" category, and the most anticipated toys were selected in each category.

About "Dream Education

Agatsuma Corporation has adopted a new corporate philosophy of "Dream Education" based on the theme of "Nurture the future with the power of dreams." as its new corporate philosophy under the theme of "Dream Education. Through play, we are promoting three "Yumeiku" actions: "for security," "for everyone," and "for the community.

Distributor Agatsuma Corporation
Home Pagehttps://www.agatsuma.co.jp/
For inquiries, please contact Marketing Section, Marketing Department, Agatsuma Corporation 03-5820-1172