iiba and Goshoku Team Up to Launch a Program for Children to Tour a Factory

~Enabling children to take factory tours they would not normally be able to take! We create opportunities for children to experience and learn about society in an exciting way.

- The following is content from the press release -

(Head office: Minato-ku, Tokyo; President: Nana Aizawa; hereinafter referred to as "iiba"), operator of the child-rearing map application "iiba," has started a work experience/factory tour production business specialized for children to realize its goal of "building a new child-rearing infrastructure to create a society in which it is easy for anyone, anytime and anywhere, to raise children. This business is designed to provide children with a variety of work experiences and factory tours. The purpose of this project is to expose children to a variety of occupations and expand their own potential.

Ltd. has launched a program that allows children to take a factory tour at the Kure Plant to commemorate the release of its new product "Ika no Sugata Aged Mini Crispy". We aim to create an exciting opportunity for children to experience and learn about society through an opportunity that they would not normally have the chance to see.

Program Details

■How to apply: Post on Instagram(in Japanese history)https://www.instagram.com/reel/DIdVqLVJ2eS/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==)Comments on
Application deadline: Friday, April 18, 23:59
Winners will be announced around April 23 (Wed.). Only winners will be notified.
■Date and time of visit: Early May
Meeting place: Goshoku Kure Plant

Comments from Goshoku Co.

Ika-no-Gata-Age" is a popular standard product that has been manufactured at our Kure Plant (Hiroshima) for more than half a century. It is a long-selling product loved by people of all ages, from children to the elderly, based on the concepts of "friendliness," "for everyone from small children to the elderly," "fun," "smiles," and "energy. In recent years, amidst the growing need for a small bite-sized product that does not require a lot of time and effort, we have developed a crispy, crunchy product in response to customer requests for a bite-size version of ika no kataage (squid).

Through this initiative, we hope to support child-rearing and encourage children to pick up our products.

Public Relations, iiba Inc.

iiba Inc. is pleased to promote the factory tour program together with Goshoku Co. The program is designed to provide children with the opportunity to experience the fun of challenge and a sense of accomplishment through exposure to a part of actual work while having fun and learning.

Through this project, we aim to nurture the curiosity and creativity of children, who are the bearers of the future, and to revitalize the community by visualizing the "good places" that already exist and connecting them with households raising children.

We look forward to your participation.