What do you think fathers would like to do? What are the things that moms want dads to do? Maternity & Baby Festa 2024 will be an event where moms and dads can vote for their favorite things to do. Entries are now being accepted from providers of goods and services!
The Dads Want to Try It Grand Prize Executive Committee (Papa Shirube LLC and Papa Smile Co., Ltd.) will hold the "Dads Want to Try It Grand Prize & Moms Want Dads to Try It Grand Prize 2024" voting event at the committee's booth during Maternity & Baby Festa 2024 to be held at Pacifico Yokohama (Yokohama, Kanagawa Prefecture) on April 6 (Sat.) and 7 (Sun.), 2024. The "Grand Prize for Dads & Grand Prize for Moms for Dads 2024" voting event will be held at the committee's booth at Maternity & Baby Festa 2024 to be held on Saturday, July 7 (Sun.) at Pacifico Yokohama (Yokohama, Kanagawa).
What are the Grand Prize for Dads and Grand Prize for Moms?
Of all the services and items for men of child-rearing age that abound in the world, what kind of things do active fathers feel they would like to try or touch?
On the other hand, from a mom's perspective, what kind of things do you feel you want your dad to try?
What is the gap between the dad's and mom's perspective?
Panel displays of the various services and items for dads that have been entered will be on display, and visiting pre-dads, pre-moms, and parents of infants and toddlers will be invited to actually vote for their favorites.
The grand prize will be awarded to the service or item selected from both perspectives!
Services and Items for Dads, Parents and Children Free Entry!
All companies and sole proprietors who operate or sell services or items that can be targeted at fathers (adult males) or parents and children,Promote your services and items to moms and dads, win votes, and win this award!
We, the Executive Committee, are now accepting entries as followsEntry is freeYou can do this at Please join us!
Entry Requirements
Essential Requirements
- The service or item must include active fathers (mainly in their 20s to 50s), parents, children, and children.
- Not only directly related to childcare, such as baby carriers and strollers, but also fitness, beauty, and other things that dads themselves might feel like doing!
- Products and services currently under development can also be entered!
- You must expect to start implementation and sales, even a pilot version, within a year.
Application Fee
- free
- After preliminary screening by the Executive Committee, approximately 10 companies will advance to the exhibition ballot.
- 50,000 yen (tax not included) will be charged for the panel listing fee when the exhibition proceeds to the exhibition voting.
- Declination after passing the pre-screening will not be accepted.
Application period
- From February 13, 2024 From February 13, 2024March 13Until 23:59
Notification of Passage of Exhibition Ballot Review
- All winners and losers of the exhibition screening will be notified individually via email by March 18, 2024.
How to apply
- Fill out and submit the entry form on the web
- Fill out the application form attached to the PDF of the application materials and send it as an attachment to an email (the email address is included in the application form).
Exhibition and Award Selection (Voting)
Panel Exhibition
- Use the format (B1 horizontal size) provided by the Executive Committee. Other than the required information, you can design freely.
*No actual display or demonstration of products is allowed.
Award selection (voting)
- Dad Wants to Do It Award 2024."
- Dads & Pre-Dads are the voters. Vote for what you feel you would like to do yourself, or what you would like to do with your child, or what you would like your child to do to you.
- Grand Prize 2024 for What Moms Want Dads to Do."
- Moms & Premoms are the voters. Vote for what you feel "dads & husbands themselves" or "want dads & husbands to try with their children" or "want dads & husbands to want their children to do" from the perspective of moms and wives.
- Both awards will be presented with a "Grand Prize Mark" for the award that receives the most votes and a "TOP 3 Mark" for the top three (see below for publicity).
voting format
- Sticker Voting (1 sticker per mom and dad)
- Voting is only at the Maternity & Baby Festa 2024 (MBF event expected attendance of approximately 30,000 people).
- A time-lapse video will be taken at the venue on the day of the event to ensure transparency.
- Voters can participate in a rattle drawing to win luxury items!
From Application to Award Decision
Award Publicity
The Grand Prize winners, the TOP 3 products and services, and the voting results will be announced below.
- Press release in PRTIMES
- Introduced in an article in Papa Shirube, up to 630,000 PV per month
- Advance notice, with links to exhibited products and services
- Article published after the fact
- Announcement on Papa Shirube's official LINE account 1,646 LINE friends (at the time of release)
- Featured in an article on BabyTech.jp, up to 220,000 PV per month
Dad Wants to Do It Grand Prize Executive Committee
Papa Shirube, LLC.
Location: Shinagawa-ku, Tokyo Representative: Joji Sugiyama
We also provide support to companies and local governments in complying with the revised Child Care and Family Care Leave Law, and organize training and events for employees. We provide services to realize a society in which both fathers and non-parents can think, "Dads are great!
Papa Smile Co.,Ltd
Location: Chiyoda-ku, Tokyo Representative Director: Tetsuya Nagata
Our vision is to "support the rich growth of children by activating the market and empowering families as a pioneer in BabyTech." We are a company that works with people who have dreams for their children's growth.
For inquiries, please contact
Please contact us by e-mail
Dads Want to Do It Grand Prize Secretariat (in Papa Smile Co., Ltd.)
papa-try@papasmile.jp
