BTA2024 award-winning products announced

KidsStar's "Gokko Land," a social experience app for children, makes its first overseas entry. Overseas version of app "Gokko World" to be distributed in Southeast Asia.

- The following is content from the press release -

("Kids Star"), a developer and provider of digital content for children in the Kufu Company Group, has launched "Gokko World," an overseas version of its "Gokko Land" social experience application for children, for Southeast Asia.

Gokko Land" is a free social experience application used by approximately 5.5 million households, or about one-third of the child-rearing generation (families) in Japan. Gokko World" is the first overseas version of "Gokko Land". Through "Gokko World," we aim to provide children around the world with opportunities to learn about the workings of society in an interactive way by playing "Gokko.

In addition, as the service is provided overseas, the app was developed with an emphasis on familiarity for children in the region, such as by using locally familiar work clothes and ethnic costumes for the characters in the app, and by featuring an actual local airport.

In addition, by encouraging local companies to participate in the project, we will provide opportunities for children around the world to experience various social and work activities through "pretend play.

About "Gokko World," an overseas version of the social experience application for children

Eight games are available completely free of charge, including a make-up experience, a hairdresser game, a pilot game, and a shoe store game, which are also available in the Japanese version of "Gokko Land". New games will be added in the future.

Application name: Gokko World

Intended age range: 2 to 9 years old 

Target devices: iOS version, Android version

Download page :. https://s.kidsstar.tv/3Y9dkVG  

URL of the introductory video: https://youtu.be/og0R5LrBdMg

About "Gokko Land," a social experience application for children

https://www.kidsstar.co.jp/gokkoland

Gokko-Land, developed and provided by Kids Star, is a free social experience application that allows children to interactively learn about the workings of society through their favorite "pretend play. Approximately 5.5 million households, or about one-third of the child-rearing generation (families), use the app*. 

As of August 2023, more than 60 companies and organizations representing a variety of industries have opened pavilions at "Gokko Land" and are using the event as a new branding and marketing method for the child-rearing generation. The event is being used as a new branding and marketing method for the child-rearing generation. Successful examples of sponsors and companies that have opened stalls include a significant increase in brand awareness, first recall, and trust, and have experienced solid results in brand lifts. 

*This is a percentage of the number of households with children between the ages of 2 and 9 targeted by "Gokko Land". 

App name: "Gokko Land," a social experience app for children 

Number of downloads: 5.5 million downloads (as of August 2023) 

Ranking: No. 1 in AppStore and Google Play's popular free apps for children 

Awards: "13th Kids Design Award", "BabyTech Award Japan 2019", "Japan Child Rearing Support Award 2022". 

Intended age range: 2 to 9 years old 

Download page :. https://kb8x3.app.goo.gl/shZA  

URL of the introductory video: https://youtu.be/KvY4S1-pMSc 

About Kids Star Inc.

https://www.kidsstar.co.jp

Isolation and loneliness" in child rearing  

KidsStar Inc. has been developing a wide variety of educational and educational applications, including "Gokko-Land," a free social experience application that allows children to enjoy learning about how society works through games, as part of its product creation efforts to create experiences that "engage children. We also offer a variety of educational and educational apps as part of our product creation efforts to create experiences that engage children, as well as "Gokkoland Times ( https://gokkoland.com (see Figure 1). 

Head Office: Fujita In-X Building 5F, 9-5 Shinsen-cho, Shibuya-ku, Tokyo 150-0045, Japan 

Established: October 2014 

Representative: Masahiro Hirata, Representative Director 

Business description: Digital content business for families 

Phone number: 03-6805-5625 (main)