To support maternity life by reducing anxiety during pregnancy and improving communication between partners
- The following is content from the press release -
(President: Ibuki Takata, Head Office: Yonago City, Tottori Prefecture/Minato-ku, Tokyo) will release on July 7, 2025 the new "Pocketmom Sounds," the latest model in the Pocketmom series of smartphone-connected ultrasound devices for pregnant women, which enables them to listen to the heartbeat of their baby The new product will be released on July 7, 2025.
Pokemam Sounds" is equipped with a new function to listen to the baby's heartbeat (sound wave detection by the pulse Doppler method) in addition to the function to see the baby in real time on a smartphone, a feature of the "Pokemam Series" that has gained support from pregnant women and their families nationwide. By watching the fetus and listening to the heartbeat, the user can feel the growth of the fetus and reduce anxiety during pregnancy, and by using the echo together, communication between partners and family members will increase, which is expected to improve understanding and support for pregnancy.
90% of pregnant women who used a home echo (PocketMom) said it "reduced anxiety during pregnancy.
The Japan Women's Foundation conducted a "Survey on Psychological and Attitudinal Changes in Expectant and Nursing Mothers (Couples and Partners) through the Use of Home Ultrasound Echocardiography*" in 2023,97.5% of pregnant women who used home echo said it "reduced or eliminated anxiety during pregnancy".I did.
Usually, antenatal checkups are held every 4 weeks until 22 weeks of pregnancy, but it is not until around 20 weeks that you can begin to feel fetal movement. Therefore, especially in the early stages of pregnancy, it is a time when you may feel anxious and stressed because you do not know how the baby is doing. It has been suggested that the use of home echocardiography can help reduce anxiety and stress among pregnant women by allowing them to check on the fetus at home from around 11 weeks.
The survey also found that76.7% of respondents said that the use of home echo improved their partner's understanding and support of their pregnancy.One in four respondents said that using the echo to see the fetus with their spouses or partners "helped my husband understand the pregnancy better. In an age when one in four women is said to suffer from postpartum depression, the use of home echocardiography is expected to help women increase communication with their partners and others during pregnancy and prevent isolation due to lack of support after childbirth. It is hoped that the home echo will provide an opportunity to increase communication with partners and others during pregnancy and prevent isolation due to lack of support after childbirth. With the launch of "Pocketmom Sounds," we aim to further deepen understanding of the fetus' condition and encourage people to view pregnancy and childbirth as a more positive experience.
Reference Press ReleaseQuestionnaire Survey on Anxiety Reduction and Depression Prevention among Pregnant Women Using Echocardiography for Home Use
About Pokemam
An ultrasound echo for pregnant women that enables fetal echoes, which were previously only seen during antenatal examinations at obstetricians and gynecologists, to be viewed anytime, anywhere with a smartphone. Recorded videos and images can be shared among family members through data transmission, meeting WHO standards for safe and secure use. Recommended for use from the 12th week of pregnancy onward, when the fetus becomes easier to see.
Services, Products and Pricing Overview
Product name: Pokemam Sounds
Provided by/Distributed by: Smart Echo Co.
Release date: July 7, 2025
<Main Features
Convex Probes with Smartphone Connectivity
Real-time fetal images
Listening to fetal heartbeats (linked to a dedicated app)
Easy operation by the pregnant woman herself
Pokémum Sounds 4-Week Subscription List Price: ¥16,980 (tax included)
Campaign discount -3,000 yen to 13,980 yen
Product specification details
Scanning modes: B, B/M, B+Color, B+PDI, B+PW
Probe frequency: 3.2MHz/4MHz
Scanning depth: 90/160/200/240mm
Image adjustments: BGain, TGC, DYN, Focus, Depth, Harmonic, Noise Reduction, Color Gain, Stare, PRF, Number of Frames setting (100/200/500/1000)
Puncture assist function: In-plane puncture guideline (11cm x 6cm x 2cm)
Weight: 120g
Supported systems: Apple iOS, Android, Windows
Remarks: The Pocketmom series including this product is a non-medical system developed for the safety and daily enjoyment of pregnant women as a non-medical device, and any medical treatment such as diagnosis, consultation, and similar acts are prohibited.
A monitoring campaign and discount coupon campaign will also be held for a limited time to commemorate the launch of the new Pocketmom Sounds.
First Monitor Campaign
Limited to the first 100 customers, the price is reduced by 3,000 yen from the regular price of 16,980 (tax included) to 13,980 (tax included/shipping not included).
Benefits for all Pocketmom applicants
A ¥1,000 discount coupon will be distributed to those who apply for Pokémum1, Pokémum2, and Pokémum Sounds on the condition that they register as a LINE friend. For details, please visit the official Pokémum website.
Awards for the Pokemam Series
- Bungeishunju "CREA" Best Femcare 2024 Award (Fertility Care Category)
I am very impressed that I can check on my baby at home with my family and leave videos and pictures of the baby! I wish more pregnant women knew about it."
A revolutionary item that lets you watch your baby in real time!"
▷[Best Femme Care 2024] "Fertility Care Section" - Winner of the "4th Femtec Award Technology Grand Prize" from Shueisha yoi
- Tokyo Metropolitan Femtec Development Support and Dissemination Promotion Project Adopted Products
About Smart Echo Co.
Established in Yonago City, Tottori Prefecture in December 2024 as a successor to the healthcare business of Border Corporation by splitting it off. At the same time, a distribution center will be established in Kurayoshi City, Tottori Prefecture. The company's main business is the development and provision of healthcare applications and services using Smart Echo for individuals. At the same time, Smart Echo has begun to provide services for overseas surrogate motherbirth business in Europe using "Pocketmom," and is supporting pregnant women and their families on a global scale.
Tottori Head Office: 2-48 Tenjin-cho, Yonago City, Tottori Prefecture
Tokyo Head Office: 3-7-18-503 Shirokane, Minato-ku, Tokyo
