BTA2024 award-winning products announced

Renewal of the second phase of "Medicare-partner," a medical, welfare, and childcare job platform

~Multi-faceted support to resolve the shortage of human resources and strengthen ties with local communities~.

- The following is content from the press release -

Busifro-Search Corporation (Head office: Osaka, Japan; President: Katsuhiro Ozasa) has completed the second phase of the renewal of "Medicare-partner," a recruitment platform specializing in the medical, welfare, and childcare fields, in May 2025. In the two years since its first release, we have responded to feedback from the job market and changes in the times, pursuing even greater convenience and immediacy. Medicare-partner has greatly evolved into a comprehensive human resource support platform that goes beyond job matching and involves diverse stakeholders such as schools, recruitment agencies, foreign human resources, and administrative support.

Serious Human Resource Shortages in the Medical, Welfare, and Childcare Industries

In Japan's hyper-aged society, demand for nursing care, medical care, and childcare services continues to rise year after year, while at the same time it remains difficult to secure human resources. Especially in regional cities and depopulated areas, "no applications," "declined interviews," and "early turnover after hiring" have become the norm, and the chronic shortage of human resources threatens the welfare function of the region itself.

According to data from the Ministry of Health, Labor and Welfare as of 2024, the effective ratio of job offers for nursing care workers is approximately four times. The ratio for nurses and childcare workers also continues to exceed two times in some areas. Against this backdrop, "Medicare-partner" was designed to go beyond the mere posting of job openings and job-seeking information to address structural issues in the industry as a whole.

Renewal of school accounts: a new mechanism to support students who are disadvantaged in their job search

One of the most noteworthy features of the second phase of the renewal is the new "School Account". Schools with specialized courses in nursing, caregiving, childcare, etc., have significantly less time to devote to job hunting and opportunities to gather information than students in other industries, since students are simultaneously acquiring national qualifications and graduating from these schools.

This situation is also reflected in the high turnover rate. In fact, the turnover rate within 3 years of new graduates in the medical, welfare, and childcare fields is noticeably different compared to the average for all occupations, as follows.

Medicare-partner" provides an environment in which schools can provide job placement assistance to students through their own accounts. It aims to reduce mismatches after employment by centralizing the sharing of job information, management of students' career paths, and collaboration with companies.

Recruitment support in recruitment agency accounts: optimize placement costs up to 10% of annual revenue

While the highly accurate matching services provided by recruiting firms are very attractive to hiring managers, the high commissions involved have been a bottleneck in their adoption. In the past, industry practice has been to pay around 30% of the recruiter's annual salary as a commission.

Medicare-partner" addresses this issue by providing a new framework that limits the maximum referral fee to 10% of annual income. The new framework provides a well-balanced matching environment for the recruiting firm, the job seeker, and the medical/welfare provider.

In addition, through a dedicated management screen for placement agencies, the entire process of candidate introduction, progress management, and post-contract follow-up can be handled in a single step, contributing to increased operational efficiency and a higher closing rate.

Promoting Employment of Foreign Nationals: Strengthening Contacts with Technical Training and Specified Skilled Human Resources

Utilization of foreign human resources" is attracting attention as a new pillar for securing human resources. In this renewal, we have strengthened the lines that connect businesses that wish to accept foreign human resources with overseas sending organizations, domestic supervisory organizations, and registered support organizations.

Technical intern trainees and personnel with specific skills (for training and employment) can register a "profile sheet" with high PR effect, detailing their experience, Japanese language ability, and desired job type. Medical and welfare service providers can make hiring decisions based on a more concrete picture of the applicant.

This system activates the matching of domestic and foreign human resources and realizes safe and secure employment in line with the residency status system.

*School accounts are free of charge.
*There is a fee for placement, registered support organizations, etc.

Increase your scouting rate! What is Medicare-partner's "Referral Letter from an Acquaintance" function?

In the job search, the emphasis is not only on resumes and CVs, but also on the "personality" of the candidate.

Now, your credibility is enhanced by Medicare-partner's unique "Referral Letter from an Acquaintance" feature, a medical, welfare, and childcare job platform.

What's a "referral from an acquaintance?"

The "Referral from an Acquaintance" feature is part of Medicare-partner's Profile feature, which allows you to have your past achievements and personality attested to in the words of someone you know.

Supervisors and colleagues from previous jobs, managers of part-time jobs, professors from my student seminar, leaders of volunteer groups, etc...

By posting introductions from various "people who know you well," you will increase the sense of trust from companies and greatly increase the probability of scouting.

How to get a referral? ~Conditions for the ~ button to appear~.

This feature is not immediately available to everyone.
First, register and update the following profile information to a certain level.

  • Basic information (education and employment history)
  • Skills and qualifications
  • Self-promotion and desired conditions
  • Photograph of face (if possible)

Then the "Referral from an Acquaintance" request button will appear on your profile page!

How effective are introductions?

It has the advantage of making the scout think, "I'd like to meet you".

Resume and curriculum vitae can be prepared.
All functions are available free of charge.

Emergency disaster support request notification function: Human resource platform evolves into "social infrastructure

Immediate response is needed in the event of earthquakes, torrential rains, infectious diseases, and other unexpected disasters. Medicare-partner" is equipped with an "Emergency Disaster Assistance Request Notification Function" that allows qualified personnel and businesses to be notified promptly of requests for assistance from government agencies and disaster relief organizations.

When a disaster occurs, the system discloses and notifies the public of support needs and provides "immediate transmission of support requests," "sharing of local information," and "matching support" to registered medical professionals, care workers, childcare workers, and others.

This structure has further strengthened the social role of the human resource network, which functions as a recruitment support system in normal times and as a regional infrastructure in times of emergency.

New relationship with "local community" realized by Medicare-partner

Medicare-partner has gone beyond being a mere intermediary between job seekers and job applicants, and has transformed itself into an entity that realizes a "mutual aid model" for human resources in the local community. The following benefits are expected to be realized:

  • Promoting local production through collaboration between local schools and businesses
  • Ensure diversity through secure and stable acceptance of foreign human resources
  • Reinforcing trust in the medical and welfare network through an immediate response system in the event of a disaster
  • Establishment of a support scheme to reduce turnover

The platform also includes a "regional forum" function, which is increasingly being used as a place where school officials, businesses, recruitment agencies, and support groups can share information.

Toward a "Co-Creation Platform" Connecting People and Communities

We at "Medicare-partner" promise to continue to work together with all those in the medical, welfare, and childcare fields, and to constantly evolve in response to the changes and needs of society.

We will go beyond mere "recruitment" to address the social issue of human resource shortages from a multifaceted perspective, including education, support, disaster response, and community co-creation. We will contribute to the future of the region by providing such "essential value.

Toward a deeper, broader, and more sustainable human resources support platform

Through its second renewal, Medicare-partner has taken a multifaceted and practical approach to the social issue of the shortage of human resources in the medical, welfare, and childcare industries. However, further technological innovation and collaboration across regions and industries are required to fundamentally solve the issues of securing, retaining, and developing human resources.

In the future, "Medicare-partner" plans the following developmental initiatives

1. function to approach companies from schools, placement agencies, and foreigner sending agencies (scheduled to be released in summer 2025)

In the summer of 2025, we plan to release a new function that will allow users to approach posted companies directly from their "school account," "recruiting firm account," or "foreign sending agency/supervisory organization account. This will enable not only job browsing, but also more interactive and proactive matching, with schools recommending students to companies, recruiting agencies pitching candidates, and foreign sending agencies proposing interns.

This functionality will help to change the traditional "wait-and-see" approach to recruitment to a "proposal-based approach" and encourage efficient collaboration between recruiters and support organizations.

2. support for retention of medical and welfare staff and development of training and training programs (services to begin in summer 2025)

In the summer of 2025, we will begin offering a new training and course system designed to support retention and improve the quality of support. This is a system to help staff working in the medical, welfare, and childcare fields improve their skills and maintain their motivation, in cooperation with various professional organizations, educational institutions, and lecturers with extensive experience in the field.

Courses will be offered in a hybrid online and offline format, and a menu will be developed to meet a wide range of needs, including "start-up training" to reduce anxiety immediately after employment, "case-specific practical training" to enhance on-site response skills, and "management training" for managers.

3. advanced AI matching functionality

To further improve the accuracy of matching job seekers and employers, we will enhance the recommendation function using AI. In addition to matching desired conditions, qualitative factors such as "workplace culture," "values," and "career orientation" are also analyzed to promote encounters with workplaces where one can continue working for a long time.

4. strengthening cooperation with local governments and welfare administration

In the future, we will strengthen cooperation with local governments to support the securing of human resources in each region. Particularly in depopulated areas and remote islands, we aim to solve issues through public-private sector collaboration, such as developing community-based job offers combined with immigration support, and providing matching support through data collaboration with welfare and medical administrations.

*Totally free within the free listing plan
*Paid listing flat rate
*Recruitment agencies and hiring of foreign nationals require additional fees.