BTA2024 Award Winning Products Announced! Second round of judging underway!

Nissan adds "Mada Iruyo" function to the INTELLIGENT PUPPET Iruyo concept model, a child-minding support robot, to prevent accidents caused by leaving children unattended in the car.

New "Madaillo" feature content released.

- The following is content from the press release -

(Head office: Chuo-ku, Osaka City)https://www.akachan.jp ("Nissan") and Nissan Motor Co., Ltd. ("Nissan") jointly unveiled a concept model of the Il-Yo, a robot that assists in babysitting while driving, in January 2024, which has been well received by many customers through hands-on events and social networking services.

In response to requests from customers who have experienced the system, Nissan has now added a new function to "Iruyo" called "Mada Iruyo" to prevent accidents involving children left in the car. This new function will be unveiled at the Nissan Global Headquarters Gallery on Sunday, September 15.

Considering the importance of preventing accidents involving children left unattended in cars, Akachan Honpo has released the contents of the new "Madairuyo" feature added by Nissan to prevent accidents involving children left unattended in cars on the "Life with Car and Baby" special site on the official Akachan Honpo website.

https://www2.nissan.co.jp/SP/AKACHAN/

Preventing Accidents Involving Children Left Behind in Cars" Nissan Motor Co.

The Il-Yo child-minding support robot "Il-Yo" was developed with the aim of contributing to the safety and security of driving with only the driver and the child. Since the announcement of the concept model, we have received many valuable comments and ideas. In particular, we have received many requests for a function to prevent accidents involving children being left unattended in the car, and Nissan has been studying new functions for ILE-YO.

Accidents involving children left in the car are a serious problem that can happen to anyone due to human error, and "one in five parents has left their child in the car within a year." 1" (*1). Nissan Motors, which is committed to "Zero Fatalities "*2, has launched the "Prevention of Leaving Children Behind Project "*3 with the aim of preventing accidents involving children left behind in cars and achieving the goal of zero accidents in cars. Under the slogan "Madairuyo," which encourages people to look back at the back seat when exiting the car, Nissan has been disseminating accident prevention measures such as "bag on back" on its official website and through social networking services.

And now, a new function "Mada Iruyo" has been added to "Iruyo" to prevent accidents involving children left in the car.

The new "Mada Iruyo" function wirelessly connects the Iruyo in the car to the parent's smartphone and estimates the distance based on the strength of the connection, recognizing when the parent has moved away from the Iruyo. Additionally, it uses the iluyo's facial expression recognition camera to verify whether or not the child has been left in the car.

If the system determines that the distance between the ILLOYO and the parent/guardian is greater than the threshold*4 and that the child has been left in the vehicle, it sends a warning notification to the parent/guardian's smartphone to notify them that the child has been left in the vehicle.

*1 "Sanyo Trading Company Survey on Children Left Behind in Cars 2023":. https://www.sanyo-trading.co.jp/2023/07/05/survey-children-left-behind/
2 "Zero Fatalities" is an initiative to reduce to zero the number of fatalities and serious injuries resulting from traffic accidents involving Nissan vehicles.
*3 Project for the prevention of left-behind accidents:https://www2.nissan.co.jp/SP/AKACHAN/PROJECT2/?sclnkid=QR_XXX_99_OT_OTER_PC_00668769
*4The warning is notified at around 3m during the general trial session. The distance to the warning varies depending on the environment.

The more frequently respondents go out, the more worried/concerned they are about being left behind

In August, Akachan Honpo conducted a survey on the state of car trips through its own research institute, the Babies' Life Institute.

 The survey showed that the frequency of taking children in the car for outings is not a rare occurrence, with 28.5% of respondents taking their children in the car "1-2 days a week" and 20.4% taking their children in the car "3-5 days a week. When asked, "Have you ever worried or worried that you might accidentally leave your child in the car?

Frequency of taking your child out in the car

Frequency of taking children in the car for outings and responses regarding concerns about children being left in the car.*Cross tabulation

The higher the frequency of having children in the car, "almost every day" and "3 to 5 days a week," the higher the percentage of respondents who were concerned or worried about leaving their children in the car.

 <Survey Summary
Survey period : August 17, 2024 (Saturday) - August 19, 2024 (Monday)
Survey method : Internet survey
Research organization : Research Institute for Living with Babies (Akachan Honpo)
Surveyed : Akachanhonpo members aged 20-44
Number of valid responses: 715

There are various issues in life with a car and a baby, and "leaving a child in the car" is one of them. In addition to supporting Nissan Motor's efforts to communicate through "iluyo," Akachan Honpo will continue to support people's lives with cars and babies.

About "Iruyo" and "Mada Iruyo

Name INTELLIGENT PUPPET ILEYO *Can be called "ILEYO
Baby Iluyo (installed in the rear seat), Baby Iluyo (installed in the drink holder next to the driver's seat)
■"Mada iluyo" is the name of a new feature in iluyo.
Official website and movie
Official website URL:https://www2.nissan.co.jp/SP/AKACHAN/
URL of the introduction movie of Madaillo:https://www2.nissan.co.jp/SP/AKACHAN/PROJECT2/?sclnkid=QR_XXX_99_OT_OTER_PC_00668769

About Akachan Honpo

Akachan Honpo aims to provide products, services, and information that meet the needs of our customers under the corporate message of "Smile Childcare. Akachan Honpo aims to provide products, services, and information that meet the needs of our customers under the corporate message "Akachan Honpo.

https://www.akachan.jp