- The following is content from the press release -
(TSE Growth: 4015), which operates a variety of IT solutions businesses, today announced that Gakken Co. (Headquarters: Shinagawa-ku, Tokyo; President: Toru Goromaru; hereinafter "Gakken"), has adopted Arara's AR service for "Gakken's Visual Dictionary Live: Animals New Edition" for infants to elementary school students, which will be released on June 27, 2024 (Thursday).
It is currently used in 52 books in the "Gakken no Zukan Live" related series.
Gakken's Visual Dictionary Live: Animals New Edition" is the latest volume of "Gakken's Illustrated Book Live", a series that has sold over 2.5 million copies. Arara was involved in the creation of 10 types of AR content for pandas, giraffes, lions, and other animals that can be enjoyed in "Gakken's Visual Dictionary LIVE: Animals New Edition," reproducing the movements of animals that cannot be seen through the images and descriptions in the visual dictionary alone. AR is being used as a mechanism to arouse children's curiosity and inquisitiveness, and to increase their knowledge in a fun way.
List of recorded AR (3DCG)
Black kangaroos / African elephants / Mitsubi armadillos / eastern gorillas / lions / polar bears / giant pandas / giraffes / humpback whales / killer whales
Arara will continue to actively provide AR contents and contribute to make various promotions using AR more effective.
How to enjoy AR
- Download the AR application "ARAPPLI
- Open the visual dictionary and hold your smartphone over the image with the "Let's see it in 3D" mark.
- The animal in the image appears on your smartphone screen
- Pinch in and out to zoom in and out, and swipe to change the display position. You can also take a photo, so you can put it in the palm of your hand or collaborate the 3DCG with the scenery of your destination.
Download "ARAPPLI" (free of charge)
[iOS]
https://apps.apple.com/jp/app/arappli-%E3%82%A2%E3%83%A9%E3%83%97%E3%83%AA-ar%E3%82%A2%E3%83%97%E3%83%AA/id408164307
[Android]
https://play.google.com/store/apps/details?id=jp.co.arara.arappli&hl=ja
*Compatible OS: iOS 14.0 or later (iPhone 8 or later recommended), Android 7 or later
*Communication costs are to be borne by the customer.
About "Gakken no Zukan LIVE"
A full-fledged visual dictionary with high-quality photos and illustrations and the latest information. Includes a DVD with fun video clips. Movies and 3DCG can be viewed on smartphones.
About "Gakken's Visual Dictionary LIVE: Animals New Edition
Published by Gakken Co.
Publisher: Gakken Corporation
Specifications: A4 size, 292 pages
Target readers: Infants to adults
List price: 2,860 yen (including tax)
Official site: https://hon.gakken.jp/book/1020570000
ALARA Corporation Company Profile
Company name: ALARA Corporation (wholly owned subsidiary of Pay Cloud Holdings, Inc.)
Location: Aoyama Tower Building, 2-24-15 Minami-Aoyama, Minato-ku, Tokyo 107-0062
URL: https://www.arara.com/
Establishment: October 2023
Representative: Noriaki Kadokura, President and Representative Director
Business: Solutions business, including messaging solutions
All company names and product/service names mentioned herein are trademarks or registered trademarks of their respective companies.
*Contents, contact information, and other information in this press release are current at the time of publication. The information in this press release is subject to change without notice. Please note that the information is subject to change without prior notice.
