BTA2024 award-winning products announced

Gakken's Money Learning App Kaimono Street", where you can learn the "Money Book" by playing a shopping game, is now on half-price sale to celebrate its first anniversary.

Paid version 990 yen is 50% off until Monday, February 19, 2024!

- The following is content from the press release -

(Tokyo, Shinagawa / President: Toru Goromaru), a group company of Gakken Holdings, Inc. (Tokyo, Shinagawa / President: Hiroaki Miyahara), is offering a half-price sale on the iOS version of "Gakken's Money Learning App Kaimono Street," an educational app for 4 to 8 year olds to learn the "Money Book. The paid version of the app will be on sale at half price until February 19, 2024 (Monday).

▲Celebrating the first anniversary of the app, the app is now on sale for a limited time only!

What is "Gakken's Money Learning Application Kaimono Street"?

Gakken's money learning application Kaimono Street

Gakken's money learning application, Kaimono Streetis an application that allows users to learn "how to use money" in a fun, game-like way through mini-games that teach "types and calculations of money" in small steps and a story that progresses through shopping.

There are many attractive stores, including bakeries and grocery stores, as well as vending machines and gacha machines!
By manipulating real money with your fingers, you will acquire practical skills.

Let's shop for a request for a ▲ character!

As you progress through the Otsukai, various stories with the alien "Koban" and the residents will develop!
You can learn how money works and the concept of savings.

Storyline progresses with characters as the game progresses.

Curriculum based on the know-how of "Gakken's Preschool Work," which has sold a total of 50 million copies

The calculation of large amounts of money over 1,000 yen is learned from the second grade of elementary school. In fact,There is a gap between money learning calculation skills and elementary math,Even when working on money drills and work, students may stumble and give up on calculating quantities.

Therefore, this application starts with coins up to 10 yen at first,More types and amounts of money handled in small stepsThis is a fun way to develop money calculation skills.

Learning about currency exchange (from left to right: easy, normal, and difficult)

Gakken publishes the best-selling "Oka-no-renshu-cho" series of workbooks for learning about money. This app also utilizes the same curriculum for learning about money from the basics, and is designed so that the following "Money basics" can be learned with just this one app.

  • Understanding the types and sizes of money
  • Financial sense honed through "shopping".
  • Understanding of money manners and rules

A game design that helps you learn the "basics of money.

In everyday life, there are surprisingly few occasions when children themselves become aware of the value of things and their sense of money. Therefore, this application is designed to make children aware of the value of things and their sense of money, even if it takes a little time and effort.You pay by moving the bills and coins yourself."We emphasize the importance of this. We want people to notice and learn about the different types of money and how to pay efficiently by touching it repeatedly.

▲Game design to get used to money by touching and paying with fingers many times

In addition, we created the game with a realistic-looking money design and a storyline that is designed with money education in mind, so that the things exposed in the game can be applied to everyday life. Since the game uses only hiragana and katakana, it is recommended as an educational game for children before entering school.

▲Stories about money management, the price of things, electronic money, etc.

The paid version is 990 yen, but now it is half price, a super deal!

The paid version is the definitive money learning app, offering the full package of the "Money Fundamentals" to be acquired by the age of 7. Please take advantage of this special offer and try the app.

Service Overview

Gakken's money learning application, Kaimono Street
Release: January 30, 2023
Price: Free (with in-app purchases. (Release of all contents: 990 yen)
Supported devices: iPhone/iPad iOS15.0 or later
Recommended age: 4 to 8 years old

Gakken Inc.

https://www.corp-gakken.co.jp/

President and Representative Director: Toru Goromaru
Date of incorporation: January 13, 2009 (trade name change on October 1, 2022)
Capital: 50 million yen
Address: 2-11-8 Nishi-Gotanda, Shinagawa-ku, Tokyo 141-8416, Japan
Businesses: publishing and content business, global business, medical and nursing publishing content business,
       Developing preschool, school, and adult businesses, classroom-related businesses, e-commerce/online businesses, and advertising businesses

GAKKEN HOLDINGS CO.,LTD.

https://www.gakken.co.jp/

President and Representative Director: Hiroaki Miyahara
Date of incorporation: March 31, 1947
Capital: 19,817 million yen
Sales: 164.1 billion yen, 75 consolidated subsidiaries (as of September 2023)
     Tokyo Stock Exchange Prime Market Information (Securities Code: 9470)
Address: 2-11-8 Nishi-Gotanda, Shinagawa-ku, Tokyo 141-8510, Japan
Phone number: 03-6431-1001 (main)
Business: Holding company established in 1946 that operates education- and medical welfare-related businesses
      Education: Classroom and tutoring school business, including "Gakken School",
           Publisher of learning materials and other publishing and content business,
           School and school business such as textbooks and nursery supplies, etc.
      Medical and welfare field: Serviced senior housing business,
             Dementia group home project,
             Childcare support services such as nursery schools and school children, etc.
      Global: Activities and operations in more than 150 countries