- The following is content from the press release -
(hereinafter "Kids Star") and Kanefuku Co., Ltd. held a workshop for children in Shibuya Ward on Wednesday, November 1, 2023 at the "Mirai no Tosho" (Future Library), the third place for children, which is operated by Shibuya Future Design Incorporated Association (hereinafter "Shibuya Future Design") under a grant from the Nippon Foundation. The workshop was held on November 1, 2023 (Wednesday) for children in Shibuya Ward.
Workshop Outline
This workshop was held at the "Mirai no Tosho" (Future Library), a community support program for children living in Shibuya Ward, which aims to enhance their interest in the future, empathy, and ability to survive and thrive.
1. Lecture on career education
Kentaro Matsumoto (hereinafter referred to as "Matsumoto"), Director of our company, gave a lecture on entrepreneurship and working, including quizzes on such topics as "Why did you create Kids Star? The children listened intently and asked questions such as "How long does it take to make one game? and "How long does it take to make one game?
Introduction of Mentai Park by Kanefuku
Kanefuku" opened a booth at "Gokko Land" in the hope of making mentaiko familiar to children. Kanefuku's official character "Dr. Tarakon" also participated in this workshop and made an appearance to enliven the event.
3. child testing experience
A test experience of the game "Mentaiko Daisuki! The children were divided into groups of two, and one played the game while the other watched the children's hands and facial expressions while recording on paper reports such as "Are there any parts of the game they are having trouble with? These records are used to develop better games.
The event lasted for about an hour and a half, and the children made specific comments such as, "I think it would be better if the games were in a competitive format! and "I want to try cod roe.
Matsumoto of Kids Star, who participated in the event, said, "Our company's mission is to 'nurture children's passions. We hope that this experience will give them a chance to discover that there are various occupations in the world and that they can find something they are passionate about.
About "Gokko Land," a social experience application for children
https://www.kidsstar.co.jp/gokkoland
Gokko-Land, developed and provided by Kids Star, is a free social experience application that allows children to interactively learn about the workings of society through their favorite "pretend play. About one-third of the generation raising children (families) use this app.
As of November 2023, more than 70 companies and organizations representing a variety of industries have opened pavilions in the "Gokko-Land," and the pavilions are being used as a new branding and marketing method for the child-rearing generation. The service is being used as a new branding and marketing method for the child-rearing generation. Successful examples of sponsors and store operators have seen a significant increase in brand awareness, first recall, and trust, and have experienced solid results in terms of brand lift.
Application name: Social experience application "Gokko Land
Number of downloads: 6 million downloads (as of November 2023)
Ranking: No. 1 in AppStore and Google Play's popular free apps for children
Awards: "13th Kids Design Award", "BabyTech Award Japan 2019", "Japan Child Rearing Support Award 2022".
Intended age range: 2 to 9 years old
Download page :. https://kb8x3.app.goo.gl/shZA
URL of the introductory video: https://youtu.be/KvY4S1-pMSc
About Kids Star Inc.
Isolation and loneliness" in child rearing
KidsStar Inc. has been developing a wide variety of educational and educational applications, including "Gokko-Land," a free social experience application that allows children to enjoy learning about how society works through games, as part of its product creation efforts to create experiences that "engage children. We also offer a variety of educational and educational apps as part of our product creation efforts to create experiences that engage children, as well as "Gokkoland Times ( https://gokkoland.com (see Figure 1).
Head Office: Fujita In-X Building 5F, 9-5 Shinsen-cho, Shibuya-ku, Tokyo 150-0045, Japan
Established: October 2014
Representative: Masahiro Hirata, Representative Director
Business description: Digital content business for families
Phone number: 03-6805-5625 (main)
About Kanefuku Co.
Location : 4-8-21 Umade, Higashi-ku, Fukuoka City, Fukuoka
Rep: TAKEUCHI Masaya
Date of Establishment : January 27, 1971
Business : Production and sales of spicy cod roe and operation of 6 Mentai Parks nationwide
URL : Mentai Park: https://mentai-park.com/
Official mail order site: https://www.kanefuku.co.jp/ec/
What is the "Mirai no Tosho" (Library of the Future), the third place for children?
https://www.nippon-foundation.or.jp/what/projects/child-third-place
The "Library of the Future" is a community model for a third place for children, providing creative programs using various digital tools, social education from the perspective of the SDGs, experiments, and experiential learning programs, in addition to homework support, mainly for elementary school students, with the aim of enhancing their interest in the future, empathy, and ability to survive and thrive. This is a community support program that aims to enhance interest in the future, empathy, and the ability to survive and thrive.
About Shibuya Future Design Incorporated Association
Based on diversity and inclusion, Shibuya Future Design is an industry-government-academia-industry collaboration organization that gathers the ideas and talents of the diverse people who gather in Shibuya, including those who live, work, study, and visit, across disciplines, and designs solutions and possibilities for social issues through open innovation. By presenting the world from Shibuya as a new possibility for urban living, we aim to lead to the sustainable development of not only Shibuya City but also society as a whole.
