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First Ascent Enhances BabyCare Plus for Business Lineup. Offering the opportunity to obtain baby products at a discount.

- The following is content from the press release -

BabyCare Plus for Business is now more affordable.

(Chuo-ku, Tokyo; President: Banyuki Hattori; hereafter "the Company") announced today that it will enhance its "BabyCare Plus for Business" childcare support service for businesses and provide employees of contracted companies with product discount coupons that enable them to obtain baby products at discounted prices.

Baby Care Plus for Business" is a corporate service that supports working parents so that they can face child-rearing with peace of mind. We are pleased to announce the addition of discount coupons for baby items as a special offer to employees of our corporate clients. We would like to further support working parents by offering special discounts on baby products, which are essential for child-rearing.

About the product discount coupons offered
Combi official brand store (WEB site:https://www.combi.co.jp/store/We offer three coupons that can be used at (1), (2), and (3), depending on the amount of your purchases.

About BabyCare Plus for Business
BabyCare Plus for Business offers four services: (1) rental of AINENNE, (2) provision of a license to view BabyCare Plus, (3) seminars on preparing for childcare, and (4) communication support for balancing work and childcare.

■ Effects that can be expected when the company side introduces
By supporting the balance between childcare and work for households raising children through the "Baby Tech" and "Advice from Experts" services,Increased employee satisfactionand,Increased sense of belonging to the organization and improved employee performanceWe may be able to contribute to the

Specifically, the following results were obtained for AINENNE, which has already conducted a demonstration experiment.

  1. Reduced childcare stress
  2. Improved self-efficacy for child care
  3. Baby's sleep rhythm is regulated and parents have more time to sleep

*The above is the result of using AINENNE for more than one month, compared to those who did not use it.
*The baby tech service has been introduced in the Ministry of Economy, Trade and Industry-led "Baby Tech Utilization Demonstration Experiment" from January to March, 2022.

■Service Features (1) What AINENNE can do

  • Light alarm: LED lights imitating the morning sun help create a daily rhythm.
  • Cry Analysis: Inference of baby's emotions from cry
  • Bed light: Bed light with blue light cut off to disturb sleep
  • White Noise: White noise to mitigate noise
  • Recommended wake-up time display: AI suggests recommended wake-up time
  • App Linkage: Record and visualize your daily rhythm with an app.

■Service Features (2) What BabyCare Plus can do

  • Implementation of introduction seminars by experts
  • Short videos on childcare supervised by experts are available for viewing (*1)
  • You can view childcare seminars (*2) by experts and ask questions directly by participating in LIVE. If you can't watch in real time, you can still view the archives.
  • If the service is used by the employees, all IDs linked to the service will be able to use the service by linking IDs. Please make use of this service together with your employees' family members, grandparents, etc.
  • IDs can be used in common with the "Papatto Ikkoji" childcare record application and the "ainenne" IoT device

*1: Short video content on childcare will be added from time to time.
*2: We also plan to hold regular monthly childcare seminars led by experts, and will add archived content as needed.

■Service Features (3) Ability to conduct childcare preparation seminars

  • Conducted seminars to raise awareness of childcare and help create a more comfortable workplace.
  • Provides information on the actual status of childcare, the benefits of engaging in childcare, and issues that need to be addressed in an era when childcare leave is becoming more accessible.
  • Providing information on procedures for applying for maternity leave, benefits, etc.

■Service Features (4) Ability to provide communication support

  • Increased opportunities for employees to communicate their own parenting and receive ideas about parenting from those around them, and support for mutual understanding among employees.
  • Providing support tools to facilitate communication among family members and between supervisors and subordinates
  • Providing operational support for internal communities to facilitate communication among employees

About Us
Company name: First Ascent Co.
Representative: Tomoyuki Hattori, Representative Director
Established: October 2012
Location: 2F Sagami Building, 7-13-6 Ginza, Chuo-ku, Tokyo
Business description: Providing "babycare+" childcare support service, "Papatte Ikkoiku@Childcare notebook" childcare support application, "ainenne" bed light for bedtime assistance, and "babycare+ for Business" childcare support service for corporate customers.
Corporate:https://first-ascent.jp
Baby Care Plus:https://babycare-plus.com/contents/lp.html
BabyCare Plus for Business:https://babycare-plus.com/contents/business.html
Papa's Childcare:https://papaikuji.info
ainenne:https://ainenne.com
ainenne rental:https://babycare-plus.com/contents/ainenne/rental.html

For inquiries regarding this matter, please contact
Company name: First Ascent Co.
Head office address: 2F Sagami Building, 7-13-6 Ginza, Chuo-ku, Tokyo
Established: October 2012
URL: http://first-ascent.jp
E-mail: info@first-ascent.jp