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Aiad Provides Sanrio's New English Learning Program with CHIVOXⓇ AI Technology for English Speaking Assessment

- The following is content from the press release -

(headquartered in Shinagawa-ku, Tokyo; Mizuki Miyazawa, CEO; hereinafter referred to as "Aide") announced today that it will start providing Aide's English speaking assessment AI technology "CHIVOXⓇ " to Sanrio English Master, an all-English English learning program to be launched in March 2023 by Sanrio Co. (headquartered in Shinagawa-ku, Tokyo; hereinafter referred to as "Sanrio English Master"), an all-English English learning program to be launched in March 2023.

■"CHIVOXⓇ" to be provided to Sanrio

CHIVOXⓇ, the AI technology for English speaking assessment that will be introduced in the Sanrio English Master application, is a state-of-the-art speech assessment technology that diagnoses learners' speaking ability in terms of pronunciation, fluency, content, grammar, etc. and provides feedback on areas for improvement. The technology is used by more than 1,000 companies globally to assess and improve the speaking ability of learners. It has been introduced and used by more than 1,000 companies globally, and boasts a share of more than 60% in the English education market in China. The number of English learners using CHIVOXⓇ exceeds 130 million, and more than 600 million speaking assessments are conducted every month.

The introduction and use of Aiad's CHIVOXⓇ AI technology for English speaking assessment in Sanrio English Master will enable students to practice what they have learned in the course materials and provide them with a rich and diverse output of "speaking" opportunities that are not restricted by time or place.

About Sanrio English Master

Sanrio, which has valued communication for more than 60 years based on its corporate philosophy of "Everyone get along," has launched an all-English English learning program called "Sanrio English Master" as the first step in its education business, which combines entertainment and education to provide "edutainment," a way for children to naturally acquire knowledge while playing and enjoying themselves. Sanrio English Master, an all-English English learning program, will be offered as the first step in an education business that combines entertainment and education. Based on Sanrio's unique expertise in attracting children and the findings and scientific support obtained from empirical experiments conducted with experts in children's education, the program offers content that "naturally attracts children's interest in English" and "makes them want to speak English," as well as an all-English experience program for English beginners at home with a wealth of practical fields for learning. This is an all-English experience program for English beginners that can be done at home.

[Features
Fun! Attractive characters and themes make it fun to play and learn while you continue to have fun.
You will be able to acquire the skills! You will be able to acquire the knowledge by using a learning method that is backed up by gathering the knowledge of experts in various fields.
Can speak! You will be able to speak because there are plenty of opportunities for input and output.

<Target
English beginners (children from 0 to 8 years old and elementary school students)

<Contents
We provide everything your child needs to learn English, including All-English videos, picture books, and teaching tools in conjunction with All-English.
Level: Starts with ABC basics. Vocabulary and important expressions necessary for daily communication between parents and children are covered.
Delivery: delivery is scheduled to begin in March 2023.

Contents
Video: All important expressions and vocabulary for daily conversation. Scheduled to last 1600 minutes with a variety of content including stories, exercise, songs, etc. Special times will be available to review what you have learned.
25 English picture books: From the basics of ABCs to "Learn in English" content that expands intellectual curiosity, we offer a wide range of books according to developmental stages. The books are linked to video clips to further deepen the content.
Original toys: More than 10 original toys that "make you fall in love with English" and "make you want to speak". These include a talking stuffed animal, a microphone, an original DVD player exclusively for children, English word blocks, a card reader with an original game that allows children to speak English, and more.
Apps: We will provide games that allow you to output what you have learned in the videos.

Free Monitoring Campaign
A "Free Monitoring Campaign" is underway, offering a free DVD set to experience some of the educational materials.
Free DVD set includes: (1) DVD, (2) picture book, (3) ABC sheet in the bath
Target: Parents in Japan with children from 0 years old to elementary school age
Delivery: Materials will begin shipping in late December.

Official site:https://english.sanrio.co.jp
Instagram:https://www.instagram.com/sanrio_english_master_official/

■About Eid Corporation
An EdTech venture that develops a PaaS (Platform as a Service) English speaking evaluation AI "CHIVOX®︎". With the mission of "Bringing the future of learning to everyone with core EdTech technologies," the company will provide a wide range of technology solutions to the English education industry, from preschool to English learning materials for corporate use.
Company name: Eid Corporation (https://aied.jp/)
Representative: Mizuki Miyazawa, Representative Director
Head Office: Estage Osaki Building, 3-5-2 Osaki, Shinagawa-ku, Tokyo
Business Development using the English speaking evaluation AI "CHIVOX®︎