- The following is content from the press release -
(headquartered in Minato-ku, Tokyo; Tomohiro Ebata, President & CEO; hereinafter "mediba") has invited ORSO Corporation (headquartered in Chiyoda-ku, Tokyo; Yoshichika Sakamoto, President; hereinafter "ORSO") as its development partner to plan and develop the money learning application "Maneboo," which will be available on June 23, 2021. The application was launched on June 23, 2021.
In recent years, the need for financial literacy has been emphasized, and money education for young people has begun to be encouraged, with the increase in work experience facilities and money schools for kids, and the introduction of "asset building" classes in high school education starting in FY2022.
Against this backdrop, mediba, a member of the KDDI Group and responsible for the KDDI Group's service business, has focused on "high-quality education for all," which is Goal 4 of the SDGs. We are releasing "Maneboo" to tackle the issue of education in the area of fostering the next generation through the provision of services that fuse technology and education.
Maneboo" is a money learning app that allows children to learn about the money system like a game through experiences such as shopping using "Maneboo" and "Maneboo," an in-app currency that children can earn by working at stores within the app. In addition, by collecting "job stamps," which children receive when they work in the app, they can earn items that will change the town.
In the future, we are planning to implement "pieces of the Manebu lottery" that can be obtained by collecting "job stamps. When all the "pieces of the Manebu lottery" are collected, they will be entered into a drawing for Ponta points that can actually be used, allowing parents and children to enjoy the game even more.
As the first step in this project, mediba has formed a partnership with DAISO Corporation and LOTTERIA Corporation to open two brands, DAISO and LOTTERIA, in the app. It is expected that by experiencing the work of real stores in the app, users will be able to deepen their knowledge of money, which is difficult to learn in school, while feeling a sense of reality.
Koichi Goto, Public Relations Section, General Affairs Department, Human Resources & General Affairs Division, Daeso Sangyo Co.
Daiso Sangyo handles toys and stationery at 3,620 stores nationwide, and we are pleased that "Maneboo" will help children become interested in the flow of money and work through work experience. Daiseo Sangyo will continue to focus on improving educational opportunities for children.
Keita Kojima, leader of the Public Relations and Advertising Team, Marketing Department, Lotteria Co.
We appreciate the opportunity to participate in this project as an opportunity for communication between parents and children or among friends. As we are preparing for Lotteria's 50th anniversary in 2022, we are also grateful for the opportunity to reintroduce the Lotteria brand to a wide range of customers who recognize and use our products and services. We hope you will take this opportunity to enjoy communication with your family and friends.
We will continue to expand the number of "Maneboo" stores in the hope that children will not only enjoy their work, but also that the experience will help foster brand recognition and company attachment.
Details are as follows
Outline of "Maneboo
| Title. | mimicry |
| usage fee | free |
| Download | App Store: https://apps.apple.com/jp/app/id1549143431 |
| Google Play: https://play.google.com/store/apps/details?id=jp.mediba.maneboo | |
| Supported models | AndroidOS 5.x or higher (smartphones, tablets) |
| iOS 11 or later (smartphones and tablets) |
Do your job and get "Manebu"!
You can experience various jobs at the in-game store, such as working at the cash register and serving customers. By completing jobs, you will receive the in-game currency "Manebu" and up to 3 "job stamps" every day. Collecting "job stamps" will give you items that will change the town.
■ Let's shop using "Manebu"!
Collecting "manebu" allows you to make purchases in the app. The more items you purchase, the higher the grade of your "house" and "town" will be, and the more lively they will become.
Collect "pieces of Manebu lottery" and get Ponta points!
A feature will be implemented that will allow users to participate in a drawing for Ponta points that can actually be used if they collect four "pieces of the Manebu lottery," which they can get by collecting "job stamps.
This function is scheduled to be implemented in the future and is not available at this time.
About Daeso Sangyo Co. (https://www.daiso-sangyo.co.jp/)
DAISO SANGYO Co! Under the slogan "DAISO", DAISO offers approximately 76,000 products that enrich people's lives from daily necessities to hobbies and interests. (3,620 stores in Japan and 2,272 stores in 24 countries and regions overseas)
We develop approximately 800 new products every month, with sales of 526.2 billion yen. (March 2020 to end of February 2021)
About Lotteria Corporation (https://www.lotteria.jp)
Founded in 1972. Since opening the first Lotteria store in Nihonbashi, Tokyo, we have aimed to provide the kind of fast food that the Japanese prefer, and to offer service that will delight our customers from the bottom of our hearts. Lotteria practices "warm hospitality" by thoroughly implementing the basics, including the development of new menu items, the development of comfortable stores, and the improvement of service.
About mediba Corporation(in Japanese history)https://www.mediba.jp/)
Founded in 2000 as a member of the KDDI Group, we operate au Smart Pass and other au-related services and provide services in a wide range of fields in Japan and overseas. With the mission "Bringing HAPPY to people" and the vision "mediba made", we are striving to realize a society where people can live enriched lives.
■About ORSO Corporation(in Japanese history)https://www.orso.jp/)
As a company that designs user experiences with technology and creativity, ORSO Inc. has been co-creating digital businesses with various companies, including service planning using smartphones, graphic production for social games, healthcare applications in collaboration with university hospitals, and "Everybody's Health Condition" in the drone and IoT fields at Corona Disaster. We are co-creating digital businesses with various companies, such as "Minna no Somatic Notebook" in the fields of drones and IoT at Corona Disaster.
*Company names and names of products or services are generally trademarks or registered trademarks of the respective companies.
