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Update Information

July 05, 2024: We are now accepting applications via web form and application form.

Table of Contents

1 BabyTech® Awards 2024 Application Guidelines
2 Judging Guidelines - Judging Eligibility, Judging Process, and Judging Scoring Criteria
- 2.1 Products and services to be reviewed
- 2.2 Judging Section
3 Progression of Judging and Composition of Awards
- 3.1 Schedule for Judging and Presentation
4 Application Rules
- 4.1 For tangible goods, such as device equipment
- 4.2 For application services
5 scoring
- 5.1 Evaluation Items and Criteria
6 BabyTech® Awards 2024 Jury
7 Benefits of the Award
- 7.1 Examples of Award-Related Initiatives
8 Application schedule, judging fee, and post-award offerings
9 How to apply
- 9.1 Apply via web form
- 9.2 Application Form (Application for Judging)
10 BabyTech® Awards Supporter
11 Contact Us
12 Frequently Asked Questions and Answers, and Notes on Scoring
- 12.1 Frequently Asked Questions and Answers
- 12.2 Notes on Scoring (from the BTA2024 Scoring and Evaluation Criteria Committee meeting held in May 2024)
13 About the Organizer
- 13.1 BabyTech® Awards 2024 Executive Committee
- 13.2 Companies and Organizations Comprising the Executive Committee
14 List of award-winning products for the BabyTech® ®️ Awards 2023 and 2022 and the BabyTech® Awards Japan 2019, 2020, and 2021

BabyTech® Awards 2024 Application Guidelines

Introduction.

." BabyTech" makes child-rearing life safer, more secure, and richer."

Based on this belief, we have been promoting BabyTech products and services in the hope that they will be widely used by consumers. In promoting BabyTech, we faced two challenges.

(1) Limited means for consumers themselves to evaluate what BabyTech products are safe to use for their children.

(2) 1) Expanding awareness of TP4T among consumers and the need for propagative support and collaboration for social implementation of TP4T.

To address these issues, we first launched the "BabyTech® Award Japan," a contest that serves as an indicator of choice so that parents and childcare providers can use high-quality BabyTech products with confidence.
We have awarded excellent products and services through rigorous screening by experts and presented them to all those involved in pregnancy, childbirth, and childcare, so that they can feel secure in their choice of BabyTech products.

In 2024, we will be holding our 6th annual BabyTech® Awards 2024. We look forward to welcoming everyone who offers baby tech products and services, has a sense of the challenges in today's childcare environment, wants to update their work, and is interested in participating in our initiatives.

BabyTech® Awards Executive Committee and Judging Committee

Logo for BabyTech® Awards 2024

Based on the symbolic mark of BabyTech, which depicts "parents and caregivers watching over their babies through the network," the mark has the baby wearing a crown and a laurel wreath around the family.

This contest is designed to recognize the baby tech market and showcase outstanding products.

We are committed to providing a wide range of services and products to all people involved in childcare, including organizations and companies that develop and provide ICT services and products for childcare, as well as to the parents, childcare providers, and childcare users of such services and products.Recognizing BabyTechWe are holding this contest in the hope that you will be able to participate in it.

BabyTech is spreading, and systems provide support for human childcare, childcare, and oversight of children.

Further assurance of safety and security
Reduces mental and physical burden on parent caregivers
Solving problems one by one and preventing them from becoming major difficulties
Creating a more hands-on environment where you want to face your children and family.

and realize theWe want our children to grow up in a better environment.We think that this is a good idea.

Eligible products and services are,Newborn - Infant - Toddler(preschoolers), as well as children and their parents,Preconception to pregnancy and postpartum women, their partners and familiesYou are welcome to participate if your product is a user of

Examples of Award-winning Products

Image of diaper-wearing body motion sensor — Diaper-wearing infant
Body motion sensor

Screenshot of input-oriented English learning application — Input-oriented
English Learning Apps

Digital photo album body and remote control photo — Digital Photo Albums

Photo of meal images of frozen infant food subscription EC products — Frozen infant food
subscription EC

Pictures of automatic cooking pots — automatic cooking pot

Screen of staff management tool dedicated to childcare facilities — Specialized in childcare facilities
Staff Management Tools

BabyTech category

If xTech, which includes various genres such as FemTech (women), SleepTech (sleep), EdTech (education), and FinTech (finance), is a horizontal "line," BabyTech is a comprehensive "plane" technology genre surrounding infants from pregnancy to school age.

BabyTech base

The base of baby tech, ranging from advanced baby tech such as AI that infers emotions from crying, to more familiar use cases such as an app that allows users to read picture books with their children in remote locations or a service that supports mothers on maternity leave.

BabyTech refers to technological products and services that support and accompany the pregnant woman during pregnancy, postpartum, and child-rearing life, as well as all the accompanying housework, work, and lifestyle.

The use of advanced technologies represented by AI, IoT, etc. is positioned as advanced BabyTech.

We believe that this is a very significant first step to help consumers envision and adopt child-rearing with technology by positioning appliances and Internet services that help with housework and lifestyle while raising children as the gateway to BabyTech.

Judging Guidelines - Judging Eligibility, Judging Process, and Judging Scoring Criteria

Products and services to be reviewed

The following are subject to reviewAt least one of both Condition 1 and Condition 2 is met.The following is a summary of the results of the survey.

Condition 1 User, subject :. (1), (2), (3), (4)for any of the following

(i) Prospective pregnancies, mothers and fetuses during pregnancy and childbirth, and mothers in the postpartum period,
(2) Newborn (0-28 days old), Infant (under 1 year old), Toddler (preschooler)
(3) Guardians and relatives of infants, partners and relatives of mothers
(4) Caregivers of facility organizations, facility operators, and cared-for infants and toddlers and their parents

Condition 2 Form of goods and services: a. b. c. d. Any of the following

a. Electronic devices, appliances, and consumer electronics that operate on their own
b. Devices, equipment, appliances, and consumer electronics that work with smartphones, PCs, the Internet, etc.
c. Various applications for smartphones and PCs
d. Services and initiatives using ICT technologies such as websites, online meetings, etc.

For example...

The baby care record application is a smartphone application under condition 2, c., with condition 1, c., as the user.

Judging Section

We have created subcategories focusing on current events and will judge the entries in a total of 11 categories. Please refer to the following for the relevant categories.

1. breastfeeding and eating Eats & Feeding	Feeding systems, installed lactation rooms, nutrition education content, smart baby bottles, lactation room search, breastfeeding/feeding records, menu creation, allergy prevention, baby food subscriptions, smart formula, FoodTechs, and other child feeding and eating related items.
2. children's learning and play Learn & Play	Intellectual education (including developmental support) related to learning and play that can be started by preschoolers, such as robots, programming learning systems, educational apps, learning toys, smart plush toys, EdTech, etc.
3. safety measures and oversight Safety	SIDS countermeasures for general households, danger monitoring systems, child location information confirmation, insurance, sitter dispatch, daycare center matching, etc., that look after children before they are involved in incidents or injured, and that provide general households with people and places to look after their children. Watching over products to prevent serious accidents in educational and childcare facilities fall under "8-b. Prevention of accidents during childcare" section.
4. fertility and pregnancy Fertility & Pregnancy	Smart basal thermometers, cycle records, home sonic scanners, smart mother/child organizers, fetal information apps, pregnancy support, postpartum mom support, FemTech, and other items related to the mother, partner, and environment during pregnancy and postpartum from those who want to conceive.
5. health and daily care Health	Smart thermometers, smart medical certificates, medical condition recording apps, electronic medical records for obstetrics pediatrics pediatrics dentistry, hydration, elimination management, pediatrician dispatch, sick child care, temperature and humidity monitoring and climate control for children's rooms, HealthTech, SleepTech, and other child health care products
6. memorials, records, memories Memorial	Devices for photographing and recording children and families, recording children's growth, sharing photos and videos among family members, creating albums, dispatching family photo photographers, preserving children's artwork, creating videos, creating souvenirs, creating personalized picture books, and other items related to commemoration of children and family growth and achievements and recording of life and activities
7. parental support services Parents support	7-a. General Section Family childcare sharing applications, childcare information applications/websites, online services such as finance, real estate, and support for households raising children, and childcare-centered wellbeing initiatives, targeting parents from pregnancy through infants and toddlers. Including support for the formulation of a male parental leave system, online learning related to childcare such as Dad's Class, and childcare information provision applications for fathers, etc., which support male parental leave, such as the formulation of a male parental leave system and acquisition of male parental leave.
	7-b. Career Support Department Human capital management support, human resources support during childcare, intern matching for childcare leave, career support after maternity leave, etc., targeting career support for parents of pregnant women to infants.
8. childcare ICT Childcare System	8-a. General Section The system facilitates and improves the efficiency of operations for educational and childcare facilities that care for a large number of children, including a personnel management system for childcare workers, a communication system between the facility and parents, and a system for recording the condition of children at the facility. Watching supplies and systems to prevent serious accidents in educational and childcare facilities fall under the "8-b. Prevention of accidents during childcare section".
	8-b. Division of Accident Prevention in Child Care Monitoring supplies and systems to prevent serious accidents in educational and childcare facilities. Noon-sleep monitoring supplies, location information management for preschoolers including GPS and Bluetooth tags, and safety devices to prevent accidents involving children being left unattended on the bus. A school arrival and departure management system encompassing a safety device system.
9. household appliances for childcare Appliances for Childcare Household	Products that make household chores while raising children more efficient and labor-saving, such as childcare appliances, electric bouncers, food processors, small washing machines, dishwashers, robot vacuum cleaners, smart speakers, home automation, and smart remote controls

If you are not sure which category you would like to apply for, please leave it to us at the time of application, and the judging committee will assign it to the appropriate category.

Download application guidelines and application form

Progression of Judging and Composition of Awards

BabyTech® Awards 2024 Winner

For each category, excellent products will be selected in the initial screening of documents and awarded as BabyTech® Awards winners. The preliminary screening will be conducted in the order in which applications are received, and the results will be announced in due course.
An official announcement (press release) of the winning products will be made on September 10.

BTA2024 award-winning mark (round shape) Other square shapes (vertical and horizontal) and color variations are also available. — Award mark (round)

BabyTech® Awards 2024 Grand Prize and Excellence Award in each category

A second round of judging will be conducted from BabyTech® Awards-winning products in each category to select the Grand Prize and Excellence Award winners.
After trying out the sample products and applications, and after an online presentation of each product, the judges will score each of the judging criteria items (see below) on a 5-point scale, and the total score will be used to calculate the ranking.

A second round of judging will be conducted from among the award winners who have passed the first round of judging

Grand Prize(1 point for first place in category 1)
Excellence Award(Two (2) 2nd and 3rd prizes in each category. The number of Excellence Award winners may increase or decrease depending on the number of entries)

Grand Prize and Excellence Award winning marks of BTA2023 (for reference) — Grand Prize and Excellence Award Marks for 2023 (for reference)

In addition to the Grand Prize and Excellence Award in each category by the judges, there will be special awards by the sponsors.

Schedule for Judging and Presentation

Dates of judging and presentation. Details are listed in the Overview section.

*Detailed dates are listed in the "Event Summary" section.

Application Rules

For tangible goods, such as device equipment

Regardless of when they were released in the past,December 31, 2024The product has been or will be available to individuals or corporations by the end of the fiscal year.In,September 10, 2024to BabyTech® Awards The name and products can be publicized in the announcement of the award-winning products.
*A provisional name may be used for the name to be announced.

detailed regulations

Products that have not yet been announced at the time of application may be submitted as long as they meet the above requirements.
For the second round of judging, we ask that you lend us a prototype, test machine, or other sample that demonstrates the performance you plan to achieve with your actual product.
(The loan will be available from September 1, the period of preparation for the second screening, to October 31, the period after the second screening.)
Samples do not need to be submitted for safety devices in the condition they are installed on the bus.
If a device is a test unit under development, it may not be considered for review unless its performance can be verified to be equivalent to that of the actual product.

For application services

Any past release date,December 31, 2024The application or service has been or will be released for use by customers (e.g., published on the Web, published in an application store, etc.) by the end of the year.In,September 10, 2024to BabyTech® Awards The name and products can be publicized in the announcement of the award-winning products.
*A provisional name may be used for the name to be announced.

detailed regulations

Even beta versions are eligible as long as they are openly available to customers as of November 20, 2024, the day prior to the exhibition of the award-winning product (November 20, 2024). (Closed beta operation by lottery or other means is not acceptable.)
Applications or services that have not yet been released or announced at the time of application may be submitted in a version under development, as long as they meet the above requirements.
If the application is unreleased or unpublished at the time of submission, it may not be considered unless we can confirm that the under-development version is equivalent to the released application or service.

About the Applicant

Applicants must be the business entity (developer/manufacturer, owner, or operator) or a company or organization that has been commissioned by the business entity. In the case of a commissioned company or organization, the consent of the business entity is required.

For products sold outside of Japan, the business entity (developer/manufacturer, owner, or operating entity) or an import agent or other company or organization commissioned by the business entity must be the overseas business entity. In the case of a commissioned company or organization, the consent of the business entity is required.

scoring

The initial screening will be based on the documents submitted by the applicants
In the second round of judging, the judges will give each criterion a score out of 5 points (25 points total), and the total number of points will determine the ranking.
There is no order of priority for each criterion.
During both the first and second rounds of screening, we may ask questions and confirm detailed information with applicants during the screening process.

Evaluation Items and Criteria

Problem statement, solution
- Is the argument for the issue (focus point) clear and is the granularity of extraction appropriate?
- Do you have a strong awareness of issues, concerns, and thoughts about the childcare environment?
- Does the solution assume that the issues can be adequately covered?
Novelty, originality, and practicality
- Compared to similar products, are there any unique initiatives, and do these initiatives create an advantage?
  - Advantage refers to an advantage in terms of features, ease of use, price, etc.
- Are the one-of-a-kind appeal points leading to the right advantages?
Functionality, ease of use
- Is the system designed to be easy to use for the target users, and does it ensure the certainty of operation?
- For devices, is it easy to install, can it be used in fewer steps (e.g., fewer button presses)?
- If it is a community service, is it structured to make it easy for anyone to participate?
- For a second application, is the functionality and ease of use refined compared to the previous application?
Safety and health considerations
- In the case of physical products such as devices and toys, are the main body and accessories considered to be safe from accidents and other damages that could be expected in childcare settings?
- When handling personal information of parents, children, and family members, and data related to their life and growth, is the purpose of use clearly indicated, and is the data collected and utilized in accordance with the purpose?
- Is the storage and processing of data assumed to be secure (this notation is based on the assumption that prototype applications are possible)?
Prospects, continuity
- Is it intended for long-term use, not just short-term perspective?
- Is there potential for future development, such as envisioning approaches to new areas of coexistence?
- Are there any new insights or assumptions in the re-application compared to the previous application? If pivoting, is it appropriate?

There is no order of priority in the judging criteria. Each item will be scored by the judges and the total score will be used for judging